Okay, I just got back from New York.

I was there for a week.

It was probably the most fun business trip of my life. And I wrote down five bullet points I have here that I think we could dive into. And the first one I want to dive into is... I feel like I can rule the world. I know I could be what I want to. I put my all in it like no days off. On a road, let's travel never look at you. When was last time you've been to New York City?

Oh, dude, it's been like 10 years since I went to New York.

Like, I just don't really go. Well, you had a great time. That's good. Whenever people come here, I feel like I want to be a steward where I want to be like, it's not that crazy to live here and it could be awesome and it's exciting and i'm not like one

of these guys that's like i'm not a's exciting and I'm not like one of these guys

that's like I'm not a Knicks fan I'm not like a New Yorker I just live here so I don't want to

like pretend that I'm like a you know that type of person but I felt proud to show you around yeah and

you did also I think a lot of people had that in New York because it'd be like hey we're going to

hang out with this person and it would be like, hey, we're going to hang out with this person.

And it would be half hangout, half city tour because there's, A, there's a lot going on.

And B, I think there's a lot of pride in, like, knowing the city and being a part of the city and bringing friends from other places to the city, which I think is pretty cool. So, one is trust as a service. The next one is

marketing. Third one, proximity. Fourth is city brands. The fifth is, what is it really? Okay. So those are

my five, my five key phrases. Which one you want to start with? Number three. Proximity? Yeah. We use that word all the time.

Proximity. So what do I mean by proxy? Proximity is being closely together. So I want to read you some notes from one of my hangout. So I hung out with the comedian, Hussein Minhaj. And he's been on the pod before. He's listed as the pod sometimes. We've gotten to

become friends from afar. And I got to go to his office and hang out and meet his team and see how they work. I'm a big fan of watching how different people work, you know, go to their office, that sort of thing. He saw that me and Ben were together. Now, Ben lives in Austin. I live in San Francisco Bay Area. So we're not together.

We don't work together in the same office, but him and his team do in New York City.

He commutes in from like, whatever, Connecticut or something like that, to the city to work.

Is his main job, his podcast?

I don't know if I, I don't think he would say that.

I think his main job is just being a creative of which a podcast takes up maybe half of his pie chart and the other half is movies and his tours and things like that.

So it's like Netflix specials, those sorts of things.

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