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Marketing School - Digital Marketing and Online Marketing Tips

5 Reasons Why Your YouTube Ads Aren’t Converting | Ep. #1479

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 20 August 2020

⏱️ 5 minutes

🧾️ Download transcript

Summary

In episode #1479, we talk about five reasons why your YouTube ads are not converting! If you are using YouTube ads, there are certain common pitfalls and reasons why people are not getting the results that they could be. In this episode, we look at five of these, so tune in to hear about remarketing your traffic, the important of pattern-interrupting, and more! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 5 Reasons Why Your YouTube Ads Are Not Converting. [00:35] Looking at the power of YouTube ads and comparing them with ads on Facebook. [01:02] Why you have to pattern-interrupt on YouTube. [01:23] Remarket your traffic and flip your pitches for higher conversion. [01:59] New hooks mean new conversions — switch it up! [02:46] Collecting emails from YouTube ads when applicable. [03:03] Lessons from Breakthrough Advertising; understanding the customer journey. [03:54] That’s it for today! [03:56] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Links Mentioned in Today’s Episode:   Russell Brunson  Adbeat Breakthrough Advertising   Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu   Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing school. I'm Eric Sue and I'm Neil Patel.

0:56.0

And today we're going to talk about five reasons why your YouTube ads are not converting.

1:01.0

So I guess I can start first but we should talk about the potential of

1:04.4

YouTube ads first a lot of people are using Facebook right now and in my mind

1:10.1

Facebook ads are simpler to get started YouTube ads are simpler to get started.

1:13.0

YouTube ads are harder to get started,

1:15.0

but they are, in essence, more scalable

...

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