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Side Hustle Pro

496: The 12-Week Sprint Approach That Changed My Side Hustle Results

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

Sidehustle, Blackpodcast, Sidehustles, Smallbusinesspodcast, Nicailamatthewsokome, Marketing, Blackownedbusiness, Sidehustlepro, Smallbusinessowners, Blackentrepreneurs, Blackwomen, Sidehustleshow, Blackwomenownedbusiness, Entrepreneurship, Blackwomenentrepreneurs, Business, Businesspodcast, Smallbusinessshow

4.7 • 1.8K Ratings

🗓️ 9 January 2026

⏱️ 22 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this solo episode, I’m sharing the exact 12 week sprint system that completely changed how I set and complete my goals.


Instead of giving myself an entire year to “figure it out,” I learned that shrinking the timeline created clarity, urgency, and momentum. I walk you through how I choose my goals, break them down into manageable weekly actions, and build in a recalculation rule that allows for real life instead of an idealized version of it.

If you have ever started the year motivated only to feel your goals quietly drift away by February, this episode gives you a simple and realistic framework you can start using right now.


In This Episode, I Share:

  • Why yearly goal setting gives side hustlers too much room to procrastinate and how 12 week sprints create clarity and momentum
  • How I choose just three goals per sprint with one clear focus per month
  • The simple way I break monthly goals into realistic weekly tasks that actually get done
  • Why daily five minute reviews and one weekly self accountability day keep my goals from drifting
  • The recalculation rule that helps me keep going when life gets messy without guilt or quitting


Highlights Include

00:00 Why annual goals do not work for busy side hustlers

02:50 How 12 week sprints eliminate procrastination

05:55 The rule of only three goals with one focus per month

10:20 Why writing my goals down is non negotiable

12:40 How I break goals into simple weekly tasks

14:45 The recalculation rule that keeps me moving forward

17:00 Choosing a weekly self accountability day

21:00 Your 12 week sprint challenge


Links Mentioned in This Episode


Watch this episode on YouTube and listen on all podcast platforms:


Hosted on Acast. See acast.com/privacy for more information.

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to Side Hustle Pro, the podcast that teaches you to build and grow your side hustle

0:06.5

from passion project to profitable business. And I'm your host, Nikaela Matthews Okome. So let's get

0:12.9

started.

0:17.4

Hey friends, hey, welcome, welcome back to the show. It's Nikaela here and I am so happy to be back live with y'all with my voice back. Listen, listen, I just am so grateful to all of you for rocking with me. This is the 10 year anniversary year of side hustle pro.

0:38.1

We are counting down to June to the full anniversary.

0:41.3

And to kick it off, I'd like to share with you the 12-week sprint approach that changed

0:47.3

my side hustle results.

0:49.2

So let's get right into it.

0:51.8

So when I started side hustle pro, I was kind of going after my goals the way most people do it. So when I started Sighthouse a Pro, I was kind of going after my goals the way most people

0:56.8

do it. You set out all these New Year's resolutions, you make a big list of your goals for the year,

1:01.6

and you don't really have a structured or organized approach for how are you going to go after it.

1:05.7

But then I interviewed a guest who talked about how she breaks down her year into these 12-week sprints,

1:11.6

and I have been hooked on the concept ever since.

1:15.6

I love it because it's easier to digest.

1:17.6

It makes sure that you assign a deadline to your goals instead of, you know, keep pushing it back,

1:23.6

pushing it back all year, and by the time you look up, it's the end of the year,

1:27.5

and you have all these goals that you need to finish.

1:30.2

And then what I also do is I break it down

1:33.8

into even smaller steps to make sure

1:37.0

that I can accomplish that goal.

1:38.9

So in this episode, I'll share with you

1:41.0

how I choose my goals, how I break them down week by week,

...

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