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The Side Hustle Show

493: The $5K Side Hustle Spinoff

The Side Hustle Show

Nick Loper

Entrepreneurship, Business, Education, How To

4.71.6K Ratings

🗓️ 11 April 2022

⏱️ 17 minutes

🧾️ Download transcript

Summary

Rob's side hustle was crushed by the pandemic, but he found a winning spinoff buried deep in his YouTube stats and Google Analytics.  This one will definitely have you thinking about the simple long-tail search questions you can answer — and monetize — for your own audience. Full Show Notes: The $5k Side Hustle Spinoff

Transcript

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0:00.0

with his main side hustle, an in-person tour guide service, devastated by the pandemic,

0:05.2

Rob Pettingelow found a silver lining and spun off an entirely new business

0:10.0

and earned another $5,000 along the way.

0:13.6

I'm your host Nick Lofor, welcome to the side hustle show because sometimes your best ideas

0:18.2

aren't visible until you're already in motion. I want to share a new tool that's helping

0:22.0

thousands of side hustlers build their online presence quickly and affordably. That's our new

0:26.7

sponsor Taylor Brands where you can quickly design a logo, create your website,

0:31.2

get your business domain, download and edit great looking designs for social media,

0:35.5

and even order printed business cards and merch, even if you're not a designer,

0:39.1

they just make it super easy. You can even use Taylor Brands to get an LLC when you're ready to

0:43.5

make your business look official. It's this all-in-one tool you can use today. Check it out for

0:48.2

yourself at Taylorbrands.com where side hustle show listeners can get started for 40% off with

0:54.5

code side hustle. That's Taylorbrands, T-A-I-L-O-R, Taylorbrands.com and promo code side hustle.

1:01.7

But back to Rob, so we last caught up with Rob January 2020 talking about how he'd grown

1:07.3

TriPax DC to 40 grand on the side and in particular in that episode, which was number 370,

1:13.8

some of the creative ways he'd used YouTube as a marketing channel. But as you know,

1:19.1

within a couple months the world and especially the travel world, pretty much ground to a halt.

1:24.0

It really was disappointing and eventually I did what I called putting the business into

1:28.0

hibernation, which is basically to stop spending. I went through and looked at all the subscriptions

1:33.8

that I had, all the services that I was paying for and unless it was absolutely 100% necessary,

1:40.6

it all got cut and then just said I'm going to wait it out. 2020 was down about 50% about half

1:46.4

compared to 2019. 2021 did come back a little bit. People were traveling again in 2021.

...

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