#49 - Jon Elder - Building an Amazon Business and Selling for 7-Figures
Built by Business: Amazon FBA, E-Commerce, Brand Building
Andy Isom | Amazon FBA Seller & Agency Founder
4.9 • 816 Ratings
🗓️ 21 April 2021
⏱️ 30 minutes
🧾️ Download transcript
Summary
Learn how Jon Elder was able to build a multi-million dollar brand in just a few years using the power of Amazon. Jon talks about his exit, important lessons learned along the way, and how he's helping people do the same.
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Transcript
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| 0:00.0 | Managing cash flow, as you know, is one of the biggest challenges with growing your brand. |
| 0:05.0 | Don't get so short-sighted thinking, oh my gosh, I need to start this business and grow it because I hate my job and I want to make all this money. |
| 0:10.0 | Like, take a step back, do it right. Make sure you're doing every step right along the way. |
| 0:16.0 | Because long-term, I mean, time goes by like that. Five years is going to pass like that. And you're |
| 0:21.1 | going to be so much happier and grateful that you took the time to build it right. |
| 0:32.9 | What's up, guys? Welcome back to another episode of Selling on Amazon with Andy Isam. I'm here today with John Elder, a very successful Amazon business owner who ultimately had a really nice exit from his business. |
| 0:47.3 | We're going to talk more about that, but John, thank you so much for joining us today. |
| 0:50.3 | Hey, Andy, great to be here. Thanks for having me on. |
| 0:52.3 | John popped up on my Twitter timeline. I can't |
| 0:56.0 | remember how long ago it was. I feel like it was just a few months ago. And I saw I saw him posting a lot of |
| 1:03.0 | really, really good insights about Amazon and building a brand and private label, which is, you know, |
| 1:08.8 | what I teach. And everything aligned so perfectly with |
| 1:12.2 | the same strategies and philosophies that I teach. I was like, I got to get this guy on the podcast. |
| 1:16.3 | We got to pick his brain and learn from him as well. So, John, if you want to just start off, |
| 1:22.1 | I guess, with just a little origin story. Like how did you get started with Amazon, maybe how your |
| 1:26.9 | business grew and then how |
| 1:28.0 | maybe you ultimately sold your business? Yeah, I'll just kind of give a 30,000 foot view of it. |
| 1:33.9 | So like most people, you know, you want to do something on the side. You want to, you know, |
| 1:38.6 | create multiple flows of income. And for me, I wanted something that was substantial outside of my day job. |
| 1:46.0 | And I wanted something to grow into, you know, really a dream job of managing my own business and then leaving my day job. |
| 1:54.0 | And my background is, it's one where, you know, I didn't like hate my job, but in commercial construction is my background, |
| 2:04.0 | went to school for it and thought it was going to be in the industry forever. It's always |
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