479- Buy It for Life

InvestED: The Rule #1 Investing Podcast

Phil Town & Danielle Town

Investing, Business

4.6 • 1.6K Ratings

🗓️ 23 August 2024

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In an era of fast fashion and planned obsolescence, companies that stand behind their products in the long run seem to few and far between. A company’s warranty policy can be enlightening as both a consumer and an investor, and can also inform us about the customer base in that industry. With some businesses updating their former “lifetime” warranties to cover shorter periods of time, how can we know whether those changes are due to declining quality or potential abuse from customers trying to take advantage? Join Danielle as she takes a look at a new policy from one of her favorite companies, as well as some other examples from well-known companies, and what that means for the value investor. If you’re in the early stages of your investing journey, click here for a free copy of The Complete Guide to Investing for Beginners: https://bit.ly/3MBzewf Topics Discussed: lululemon warranty policy change Aldi Dr. Martens Patagonia return/repair policy Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Mom, Dad, I'm back.
0:05.0	It'll only be for two weeks, a month, tops, till the roof's fixed.
0:08.6	Till we get our deposit.
0:10.6	Where's the remote? Still got Netflix?
0:14.0	T&T Sports.
0:15.0	Where's now?
0:16.0	TV that flexes with your home?
0:18.0	New E. TV lets you turn your subscriptions on and off as and when you need.
0:24.0	Search E E. E. T. E. T. requires E. E. E. broadband. 24 month contracts.
0:28.8	Content may vary terms apply. Hey everybody welcome to Invested I I'm Danielle Town. I was quite struck last week by our conversation
0:47.0	about a company that made a big change and it sort of felt like it came out of nowhere maybe to the people in the
0:56.5	company it didn't at all but to an outside person seemed to be a big shock and I randomly read a headline that said
1:07.0	Lulu Lemon as you know one of my favorite companies Lulu Lemon has changed their lifetime warranty on their
1:16.4	products to only a year and I was like, oh, that sounds terrible.
1:25.0	And a sign that maybe they're not standing behind their quality
1:29.0	the way that they used to.
1:30.0	And they've had quality issues.
1:32.0	There was the infamous see-through stretchy pants debacle, where people had to go and exchange their see-through stretchy pants for some that were less see-through and they very much stood behind their product in that situation.
1:49.0	So that headline gave me pause, very negative.
1:54.3	And then I started looking at,
1:56.8	okay, what companies are out there
1:58.8	that still have lifetime warranties?
	...

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