474: How to Talk About Your Work Using Purposeful Self-Promotion with Lisa Bragg
Read to Lead Podcast
Jeff Brown
4.9 • 532 Ratings
🗓️ 9 May 2023
⏱️ 45 minutes
🧾️ Download transcript
Summary
I love speaking with authors who also happen to be former broadcasters, as is the case today. Why? Because they’re excellent communicators, and today’s guest is certainly no exception. I’m talking about Lisa Bragg, whose new book comes out in two days called Bragging Rights: How to Talk About Your Work Using Purposeful Self-Promotion. Tell […]
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| 0:00.0 | This is the Read to Lead podcast, episode 474. |
| 0:12.9 | When we talk about our success, our wisdom, our achievements, they're markers of how we're |
| 0:17.5 | here to serve other people. |
| 0:19.1 | And so when I tell you, here's how I've been successful, then you can say, oh, well, then I know how to use her in some other way. And we should partner and make new opportunities together. We've long been told, put your head down, do good work, and eventually someone will notice you. But that limiting and diminishing advice doesn't hold up to the noise and pace of these transformative times. The reality is no one cares about your |
| 0:38.0 | future the way you do. If you want to achieve remarkable results, it's up to you to talk about |
| 0:43.5 | your successes and your accomplishments. Hi, I'm Jeff Brown. This is the Read to Lead podcast. |
| 0:48.7 | The podcast is dedicated to your personal and professional growth. I believe that if you want to |
| 0:53.1 | achieve true success in business and in life, then intentional |
| 0:56.7 | and consistent reading is a must. |
| 0:58.6 | Each week we chat with an author about their latest book and their unique insights on a |
| 1:02.7 | number of different topics. |
| 1:03.8 | Today, it's an expert in the art of bragging. |
| 1:06.6 | Her name is, in fact, Lisa Bragg, author of Bragging Rights, how to talk about your work using purposeful self-promotion. |
| 1:14.0 | That word purposeful is key. |
| 1:16.2 | I'll be asking Lisa to share about why the idea that if you're good enough or just work hard enough that success will come is not an effective strategy. |
| 1:24.1 | The need to embrace the notion that shame is part of the journey, how to know what it is that makes you remarkable and much, much more. |
| 1:32.3 | One thing I think is pretty remarkable is that we have nearly 400 people inside the read-to-lead community online at jeffbrown.me. |
| 1:40.5 | If you've not joined yet, I'd love to see you in there. |
| 1:43.5 | Although there will be paid tiers in the very near future, basic membership is absolutely |
| 1:48.1 | free. |
| 1:48.8 | And your free basic membership includes access to exclusive content, weekly business book |
| 1:54.0 | summaries on topics like leadership, productivity, mindset, habits, communication, and more. |
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