#46: Lunch With Mark Roberge

Seeking Wisdom with David Cancel

Molly Sloan

Business, Entrepreneurship

5 • 610 Ratings

🗓️ 30 November 2016

⏱️ 52 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

If you liked this episode, we bet that you’ll love our blog content. blog.drift.com/#subscribe Subscribe to never miss a post & join the 20,000+ other pros committed to getting better every day. --- Mark Roberge came by Drift earlier in the month to hang out and have lunch with our team — so we figured we would record it and turn it into a conversation for Seeking Wisdom. Mark helped HubSpot grow basically from day one (as SVP of Worldwide Sales and Services and then Chief Revenue Officer) and now spends his time as a Senior Lecturer in the Entrepreneurial Management Unit at the Harvard Business School. Two quick highlights you don't want to miss: - 22:00 Mark’s thoughts on the shift from the PQL model to the MQL model and how it’s changed sales - 39:00 Mark walks through his interview technique Follow Mark on Twitter twitter.com/markroberge Connect With Us: Follow David (twitter.com/dcancel) and Dave (twitter.com/davegerhardt) on Twitter. Come hang out with us at seekingwisdom.io and on Twitter @seekingwisdomio. Learn more about Drift at Drift.com.

Transcript

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0:00.0	Booyah.
0:08.0	What's up, people?
0:10.3	All right, we got a little special seeking wisdom for you today.
0:13.2	It's been too long.
0:14.0	Yeah, why don't you tee this one up?
0:16.7	Tell us about Mark.
0:18.0	This episode is a fireside chat with Mark Roberge, old friend.
0:24.6	I knew Mark.
0:25.8	I've known Mark for a long time.
0:27.0	Mark was the VP of Sales at HubSpot from pretty much five employees through IPO.
0:34.5	And he wrote a book, great book, one of the best books I've seen out there from a tactical
0:39.4	standpoint called Sales Formula Acceleration.
0:42.6	Yeah, something like that.
0:44.0	Sales Acceleration Formula.
0:46.1	Yeah, yeah, slipping.
0:47.5	So you should read that book by that book.
0:48.3	Well, you never want to remember a book title.
0:50.2	No.
0:51.0	I've read it, though.
0:52.2	So he had a fireside chat here at Drift, gave a great presentation in front of the team, taught us a bunch of his stories about different stages of selling, and we recorded it because we want to share, because that's how we do it at Drift with all of our seeking wisdom peoples.
1:11.0	Yeah.
1:11.8	So here it is.
	...

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