This is the Read to Lead podcast episode 457.

Leadership is not yelling at you from two miles ahead. You don't have to be two

miles ahead. What do you have to be? You have to be one step ahead. Better place. One step

ahead, reaches back, grabs your hand and says, hey, watch out. This next step's tricky. That's leadership. We think we have to be so advanced. We have to have read 5,000 books and had 5,000, 10,000 hours of practice to be a leader. We don't. Hi, I'm Jeff Brown. Welcome to the Read to Lead podcast. So glad you're here. This is the podcast. It's dedicated to your personal and professional growth. I think reading's pretty important. In fact, I think if you want to achieve true success in your business and in your life, that intentional and consistent reading is a must. That step one. Step two is taking what you learned, of course, and putting it into action. That's what we talk about in my notemaking mastery cohort over at jeffbrown.me. Be sure and check that out. That's jeffbrown.combe for notemaking mastery. We'd love to have you in our next cohort. The Read to Lead podcast is designed to not only help you narrow your reading list, but help bring the key insights

and main ideas from some of today's most successful and inspiring authors and their awesome books.

Today's awesome author is someone who I can call a friend. His name is Matt McWilliams, and his

brand new book is called Turn Your Passions into Profits, the Proven Path for a rewarding online business.

I'll be asking Matt to share about how to clarify who you help and deciding who you want

that to be.

That's right.

You can decide who that is at the outset in case you didn't know that.

Tips for standing out in today's easy to get noticed but hard to stand out in world, the future of online communities,

and a lot more. I mentioned that website, jeffbrown.me, a moment ago. That's also where you can go

to register for free, sign up for free to get access to a brand new book summary every single

week. In fact, got a little excited yesterday and put four new summaries into the system, not one, but four.

Actually had several categories that were looking to build out that had no summaries yet in them,

categories like leadership and communication and entrepreneurship.

There was one other one. I can't remember

off the top of my head what that was. And I just didn't like the fact that we had some categories

that didn't have any summaries in them yet. So I just worked really hard to get at least one summary

in each of those categories. We've also got categories like mindset, personal knowledge, management,

productivity, habits, and more. In fact, many of those

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