4.9 • 2.3K Ratings
🗓️ 13 March 2025
⏱️ 19 minutes
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0:00.0 | Funnels or personal branding. But if you had to choose just one to focus on, which would actually |
0:05.8 | make you more money? That is exactly what we're going to break down today. The reason that this |
0:13.2 | conversation matters is that most entrepreneurs waste months, sometimes years chasing visibility |
0:19.0 | without ever turning it into actual sales. Or they obsess over |
0:24.0 | perfecting a funnel only to realize no one's actually seeing it or going through it. It's like having a |
0:30.3 | store with the best products inside, but the lights are off and the door is locked. So what really |
0:35.0 | moves the needle? Becoming the face of your brand or building the system behind it. |
0:40.7 | Let's start with funnels. |
0:42.1 | A funnel is simply a system that takes someone from I just discovered you to here's my credit card. |
0:48.2 | It's not just a landing page. |
0:50.0 | It really is the entire journey. |
0:52.1 | You've heard me talk about it. |
0:53.3 | The idle client qualifier, the conversion event, the emails, the entire journey. You've heard me talk about it. The idle client qualifier, |
0:55.4 | the conversion event, the emails, the sales pages, the checkout, and then even the post-purchase |
1:01.7 | follow-ups. Think about it like this. If personal branding is how you get someone to walk past your |
1:06.9 | store, the funnel is what gets them to walk inside, browse and end up buying. The beauty of |
1:12.5 | a good funnel is that it works while you sleep. And listen, we all love things working while we sleep. |
1:18.5 | You should see the state of me when I wake up in a morning. What is it that they say the morning |
1:22.5 | shed? That's the way I think about a good funnel. Imagine waking up to sales notifications, not because |
1:28.9 | you are actively selling, but because your system did it for you. And here's the best part. |
1:34.7 | Funnels give you predictability. If you know that for every 100 people who enter your funnel, |
1:40.3 | five of them buy, you can reverse engineer your revenue goals. But a funnel without traffic is like |
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