453: Is It Time to Build or Stabilize?
The BizChix Podcast: Female Entrepreneurs | Women Small Business | Biz Chix
Natalie Eckdahl
4.8 • 630 Ratings
🗓️ 7 January 2021
⏱️ 15 minutes
🧾️ Download transcript
Summary
When you first start your business, the focus is on growth, getting new clients, and serving them to your highest ability. But at some point, you will start to notice some bottlenecks that will impede your growth.
In this episode, I will help you figure out whether you need to build a bigger business or stabilize what you currently have.
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BizChix Episodes on Building:
- Episode 353: How to Get Rapid Visibility
- Episode 398: Why Your Business is NOT Growing
- Episode 414: Networking IS Your Golden Ticket [How to Leverage your Personal Network]
- Episode 425: How to Maximize Your Social Media Presence
- Episode 435: The Fastest Way to Scale to $300,000 per Year
BizChix Episodes on Stabilizing:
- Episode 384: How to Create a High Performing Team at Home and at Work
- Episode 405: The Best Systems Checklist with Jordan Gill
- Episode 410: What Happens After You Hire [interview with Shelli Warren]
- Episode 433: 5 Common Team Leadership Mistakes with Shelli Warren
- Episode 434: Productivity: Delete, Automate, Delegate, Do with Tiffanie Jordan
- Episode 440: [productivity] Why You Need Workflows with Melissa V. Morris
Stacking Your Team Episodes Mentioned:
- Episode 141: The team that got you HERE may not be the team that gets you THERE
- Episode 142: Hiring is a Project (to be released on January 12, 2021)
- Episode 143: When You're Scared to Hire Again (to be released on January 19, 2021)
Work with Us:
This episode was first published at BizChix.com/453. Subscribe to our sister podcast, Stacking Your Team, on your podcast app or at BizChix.com/category/team.
Transcript
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| 0:00.0 | Build, build, build. More sales, more visibility, more social media, more offers. Grow, grow, grow. |
| 0:07.1 | But that is not all that's needed to run a successful business. You need operations and often a team to support you. |
| 0:16.0 | These are things that stabilize a business. In this episode, I will help you figure out what you need to focus on next. |
| 0:23.1 | Is it to build or stabilize? And what exactly does stabilize mean? |
| 0:32.0 | Before we dive in, may I welcome you to the Bizchicks podcast. I'm your host, Natalie Eckdal. I'm a business |
| 0:39.3 | strategist, huge fan of label makers, out-of-the-box thinker, author, speaker, mama, caregiver, MBA, |
| 0:47.4 | and CEO of BizChicks, Inc. I'm obsessed with helping women's service business owners grow their businesses while retaining |
| 0:56.4 | more profit, delivering more impact and creating more time for their VIPs. |
| 1:01.9 | My VIPs are my husband Mark and our three children, ages 6 to 18, and our kittens, Missy and Max. |
| 1:08.8 | I have a very full life running a home, family, and this dream business |
| 1:12.5 | where we coach and train high-performing women entrepreneurs from around the world. Currently, |
| 1:18.1 | I have three teams helping my life run, the incredible bizchicks team, my amazing home support team, |
| 1:25.3 | and a team of loving caregivers helping my mom. |
| 1:28.1 | My favorite thing to encourage other women is to get as much help as they can afford. |
| 1:32.6 | And may I remind you that just because you can do something does not mean that you should. |
| 1:42.4 | When you first launch your business, the focus is on growth and getting clients and then serving |
| 1:49.2 | those clients to your highest ability. |
| 1:51.6 | And that is exactly what you should do. |
| 1:54.1 | Usually 90% of your time and energy goes to what I call building, building your business. |
| 1:59.8 | That includes sales, visibility, publicity, |
| 2:04.2 | social media, new offers, and serving your clients. Because it is such a huge effort to get |
| 2:10.6 | your business going and to create consistent sales, some things have to wait or we do the minimum to get by. But at some point, you start |
... |
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