Welcome everybody to another episode of the H3 Podcast alive. What up?

Today's episode is sponsored by the Elder Scrolls Legends

Quip and Teddy Frish. Oh wow about that. That's us. That's us.

My friends, we have for you today planned a cringemus

Miracle and by miracle, I mean disaster

cringermis cringermis. I mean take from that what you will. We were scheduled to have Tommy

Wiseau today and unfortunately due to scheduling or whatever happens in people's lives you could

not make it but it was Sarah and Dipidus. Did I say that right? Sarah and Dipidus? I don't know

that one. I'm missing an accent there. It was Sarah and Dipidus anyway because we were planning

this huge H3 video about Jake and Logan Paul's merch machine. The church of merch. Oh my God I

have the God church shirt. I forgot to wear it. Right. It's okay. I can channel it spiritually. We

were planning on H3 to make this huge Logan and Jake Paul video because the way that they plugged

their merch has evolved before like during the the everyday bro period when they first started.

That one. When they first started it was cheeky. It was cute. Like hey God church merch.

Weank wink by my merch. But it's actually transformed into something a little bit more

nefarious, a little bit more dark and manipulative, predatory even in my opinion. Since the Christmas

season came and was such a big season for them the way that they marketed it was really something

to behold. I was putting together a chronology and all the ways that they marketing their merch

recently. We're leaving on the 31st to go visit Elyse family in Israel and we just don't have the

time to do it. So we put together all this content, all these videos and we said hey this will work

in the podcast format anyway. So today we have for you an extravaganza, a study. This

can't put your cringe suits on but it's more than that. There's something interesting here that I

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