You're listening to the Heart and Hustle podcast. We are your host, Evie McLeod and Lindsay Roman.

Welcome back to the show, my friend. This episode, I believe, is kind of one of its first in the sense that I think this is one of the first interviews we have ever done directly talking about wedding videography, wedding filmmaking with a wedding filmmaker

specifically, not just video. I think so. So we could be forgetting. I know we've had Brady.

We've had a lot of episodes. We've had Brady on the show, but Brady doesn't do wedding. But like,

I genuinely think, unless we're just like black holeing. We've had hundreds of episodes. So if we have,

we forget and we apologize for that.

But this episode is going to be such a powerhouse.

We have the incredible Eric Floberg on today.

If you aren't familiar with him, Eric is a Chicago-based photographer and filmmaker

who loves teaching his craft and documenting his adventures.

His films are beautiful, jaw-dropping works of cinematography.

It is magical. I would encourage you maybe go watch a video or two of his before you even

listen to this episode, so you have a grasp of the work that he produces. And today, we get to go

behind the scenes with him on his heart and mission behind his work and his business.

Yeah, so today we talked with Eric about kind of just like deep diving into how he started his

wedding video and photo business, specifically diving a little bit more into the video side.

And he specifically markets himself as a wedding filmmaker.

We talk about why, what was the reason for that?

And then he goes into his philosophy for wedding filmmaking, which is really to focus on more

of a cinematic storytelling experience than just like a video montage, like is more typical

in the videography wedding space specifically. And he just had so much to say, like the moments that he focuses on on a wedding day,

like the serendipity that happens when you're very present, just like all of that.

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