438: [success] How She Specialized Her Consulting Practice with Ericka Aguilar
The BizChix Podcast: Female Entrepreneurs | Women Small Business | Biz Chix
Natalie Eckdahl
4.8 • 630 Ratings
🗓️ 24 September 2020
⏱️ 62 minutes
🧾️ Download transcript
Summary
Ericka Aguilar has a successful consulting practice working with Dentists, but was getting burnt out with the one-on-one work and year-long consulting gigs. She loved her clients but the business she built was not something that could grow beyond her.
Ericka reached out to me for help and we worked together in a VIP Day and made some huge changes to her business.
Today, three months after our session, Ericka shares what has happened since we worked together and how she is now leading a scalable company that no longer rests only on her shoulders.
She also is getting more qualified referrals and incredible opportunities since specializing.
Ericka’s journey through entrepreneurship will inspire you no matter where you are in your business and if you need to specialize more in your business, it just might give you the confidence to take the next step in that direction.
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Transcript
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| 0:00.0 | One of my favorite things to help clients do is specialize. In this episode, Erica Aguilar shares |
| 0:09.3 | how we transformed her generalist consulting practice into a product-tie service. She can scale and |
| 0:18.6 | multiply. |
| 0:27.2 | Before we dive in, may I welcome you to the BizChicks podcast. |
| 0:29.8 | I'm your host, Natalie Eckdal. |
| 0:39.8 | I'm a business strategist, power napping expert, out-of-the-box thinker, author, speaker, mama, MBA, and CEO of BizChicks Inc. |
| 0:45.3 | Our business is dedicated to helping women entrepreneurs grow and skill their businesses while retaining more profit and creating more time for their VIPs. |
| 0:51.4 | My VIPs are my husband, Mark, and our three kids ages five to 18. Yes, we have an adult in the |
| 0:57.8 | house. I have a very full life running a home family and this dream business where we coach and train |
| 1:04.3 | high performing women entrepreneurs. In case you're wondering, I don't have a perfect life and don't claim to be superwoman. |
| 1:12.5 | It all works because I have teams and coffee. |
| 1:16.2 | I have help at home and in the business. |
| 1:20.1 | I always encourage women like you to get as much help as they can afford. |
| 1:25.1 | And may I remind you that just because you can do something does not |
| 1:29.0 | mean that you should. It was so much fun to catch up with Erica Aguilar three months to the day |
| 1:40.3 | from our VIP day back in May. Erica is an expert in running a dental practice and has not only run an eight location |
| 1:49.7 | practice for an out-of-the-country owner, but has consulted with dental practices across |
| 1:55.5 | the country. |
| 1:56.5 | She's created trainings for front office staff and hosted a podcast for dental professionals. |
| 2:02.0 | She also created her own academy for training on the A to Z of running a dental practice. |
| 2:08.9 | She has street cred. |
| 2:11.2 | Erica loved helping dentists and their teams grow and have more impact on their patients, |
... |
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