434: $100k in Sales in 9 Months: Instagram, Salami, and Fun

The Side Hustle Show

Nick Loper

Business, Education, Entrepreneurship, How To

4.7 • 1.6K Ratings

🗓️ 4 March 2021

⏱️ 53 minutes

🔗️ Recording | iTunes | RSS

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Summary

Last May, Monisha Misra reluctantly accepted her first customer. Nine months later, she'd eclipsed $100k in total sales -- all on the side from her day job.

BoardsByMo.com is a charcuterie board prep company, and the early success and attention in that arena has spun off other revenue streams including virtual live charcuterie board building classes.

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Monisha has covered a lot of ground in the last year.

She started out donating snack platters to essential workers during the beginning of the pandemic. Now she’s scaling up her B2B operations, running online classes several times a week, and holding several business workshops a month.

Tune in to hear:

how Monisha has grown her Instagram following to over 20,000 people
the actions she took to build a 6-figure operation on the side in less than a year
how she’s been streamlining her business and adding additional income streams

Full Show Notes: $100k in Sales in 9 Months: Instagram, Salami, and Fun

Transcript

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0:00.0	What's up?
0:01.0	What's up, Nick?
0:02.0	Lopper here.
0:03.0	Welcome to the Side Hustle Show because your 9-5 may make you a living, but your 5-9 makes
0:07.8	you alive.
0:09.2	In just 9 months, Monisha Misra took her side hustle from reluctantly accepting her first
0:14.8	customer to $100,000 in total sales.
0:18.7	What she's selling, she's selling meat and cheese.
0:21.6	Boardsbymo.com is a charcootery board prep company, and the early success and attention
0:27.8	in that arena has spun off other revenue streams, including virtual live charcootery board
0:33.0	building classes.
0:34.6	Stick around in this one to hear how Monisha went from just friends, family, and colleagues
0:39.0	to now an Instagram following of over 20,000 people in the actions she took to build six
0:44.8	figure operation on the side in less than a year.
0:48.1	And here's a hint.
0:49.1	It involved a lot of listening to what her audience and customers were asking for, and
0:53.8	then being open to providing that answer.
0:56.8	Signs and links for this one along with the full text summary of our call are at sidehustlenation.com
1:02.1	slash mo mo.
1:04.3	Now whether you're running your business on the side or it's your full time thing, you
1:07.3	know it's a lot of hard work.
1:09.0	Thankfully our sponsor Gusto makes the payroll part easy.
	...

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