#426 - Blaming "The Economy" is Costing You BIG
Thriving Stylist Podcast
Britt Seva
4.9 • 2.1K Ratings
🗓️ 23 February 2026
⏱️ 23 minutes
🧾️ Download transcript
Summary
If you've spent any time in a salon breakroom lately, you've heard the narrative: "The J-months are just slow," "Everyone is struggling right now," or "Clients just aren't spending money." I'm here to tell you that the "everyone is struggling" narrative is simply false, because while some stylists are watching their schedules fill with gaps, thousands of others are having $300k and $400k years.
We aren't in an economic collapse; we are in a K-shaped recovery, and if you're waiting for the world to "go back to normal" so your business can bounce back, you're waiting for a ship that has already sailed.
In this episode, I get incredibly transparent about why the industry is under a massive pressure to level up and why your refusal to change your strategy is the only thing actually costing you. We're talking about the death of "autopilot" marketing, why your website matters more than your Instagram right now, and how to stop being a victim of the economy so you can start winning in silence.
The economy isn't your enemy! Your outdated strategy is and now is the time to pivot.
Join me live for our free, high-impact training where I'll break down exactly what's driving demand for today's fastest-growing stylists and how to apply it to your business right now. Limited sessions start today, February 23rd, and you can save your FREE spot at www.thrivingstylist.com/bookedbydesign/!
If you need a tool to keep your numbers (and business!) organized, you'll want to check out our Wealthiest Year Yet Planner. Get yours now at www.thrivingstylist.com/wealthiestyearyet/.
The beauty industry is changing faster than ever. What worked in 2022 or even 2024 won't cut it in 2026, so are you ready? Grab our FREE 2026 TREND REPORT, The 2026 Must-Know Business Realities, Strategies & Trends for Stylists and Salon Owners now at https://thrivingstylist.com/mustknow/.
Thriving Leadership Method hands salon owners a step-by-step strategy to implement an irresistible culture and create a powerful growth path…all while setting themselves up for structure and profit, and you can join the waitlist NOW at www.thrivingstylist.com/thrivingleadershipmethod/!
With Grow My Clientele Calculator, you'll get instant clarity on how many new clients you'll need to hit your 2025 financial goals! Enter just four numbers, and this tool will show you exactly how many new guests you need monthly and yearly to reach your target income. No guesswork or complicated math required, and you can get it now at www.thrivingstylist.com/growmyclientele/.
Do you have a question for me that you'd like answered in a future episode like this one? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!
If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this.
Learn more at: https://thrivingstylist.com/podcast/
Transcript
Click on a timestamp to play from that location
| 0:00.0 | What is up and welcome back to the Thriving Stilist podcast. I'm your host, Prat Siva, and this is your |
| 0:04.8 | absolute last chance to sign up for this year's free marketing training. This is the seven-step |
| 0:09.8 | plan that 17,000 stylists are using to 5x their demand and fill their chairs faster. I only |
| 0:15.6 | teach a free marketing class once a year. We're not adding any more dates. I will not teach this class again anytime in |
| 0:22.3 | 2026. So if you're looking to cross-check your marketing plan or want to figure out how to fill |
| 0:27.0 | your chair and your bank account faster, register now at thrivingstylist.com forward slash |
| 0:31.7 | strategic growth. I'll see you there. Do you feel like you were meant to have a kick-ass career as a hairstylist? |
| 0:40.3 | Like you got into this industry to make big things happen? |
| 0:43.6 | Maybe you're struggling to build a solid base and want some stability. |
| 0:47.0 | Maybe you know social media is important, but it feels like a waste of time because you |
| 0:50.6 | weren't seeing any results. |
| 0:52.4 | Maybe you've already had some amazing success, |
| 0:54.5 | but are craving more. Maybe you're ready to truly enjoy the freedom and flexibility this industry |
| 0:59.6 | has to offer. Cutting and coloring skills will only get you so far, but to build a lifelong |
| 1:04.9 | career as a wealthy stylist, it takes business skills and a serious marketing strategy. |
| 1:10.1 | When you're ready to quit just working in your |
| 1:11.9 | business and start working on it, join us here where we share real success stories from real |
| 1:16.2 | stylists. I'm Britt Siva, social media and marketing strategist just for hairstylists, and this is the |
| 1:21.7 | thriving stylist podcast. What is up and welcome back to the Thriving Stylist podcast. |
| 1:28.7 | I'm your host, Briseva. |
| 1:30.4 | And today we're talking about the economy, the state of the industry, what to do next, what you might be thinking, feelings, seeing. |
| 1:40.5 | What I've come to realize is there is a lot of fear in the industry right now. |
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