415 Amplify Your Influence by René Rodriguez

The Marketing Book Podcast

Douglas Burdett

Sales, B2bmarketing, Contentmarketing, Marketing, B2bsales, Socialmedia, Business, Entrepreneurship, Digitalmarketing

4.9 • 868 Ratings

🗓️ 23 December 2022

⏱️ 56 minutes

🔗️ Recording | iTunes | RSS

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Summary

Amplify Your Influence: Transform How You Communicate and Lead by René Rodriguez

Apply the latest advances in neuroscience to your real-world persuasion and influence strategies for immediate results with this Wall Street Journal, USA Today, and Publishers Weekly bestseller

About the Book:

In Amplify Your Influence: Transform How You Communicate and Lead, keynote speaker, trainer, and leadership coach René Rodriguez delivers an eye-opening roadmap to using applied neuroscience to improve readers’ communication ability, critical thinking, cultural awareness, and leadership skills.

Based on the author’s proprietary AMPLIFII system and methodologies he has taught to over 100,000 participants around the world, the book offers practical tips, useful frameworks, guided practice, and simple application exercises to help readers create new and lasting behaviors that effect change in their life and work.

Amplify Your Influence shows leaders how to:

Leverage various human motivators for positive outcomes and results
Frame and communicate their ideas in a way that encourages engagement and gets an active response
Intentionally choose a communication style based on their influence objective

Perfect for executives, managers, sales professionals, and other business leaders, Amplify Your Influence is required reading for anyone seeking to improve their ability to effect change in the people around them, whether they’re in the office, the boardroom, the classroom, or at home.

About the Author:

René Rodriguez is a best-selling author, keynote speaker, leadership advisor, and speaker coach.

For nearly 30 years, René has researched and applied behavioral neuroscience to solve some of the toughest challenges in leadership, sales, and change.

Through his keynotes, boot camps, workshops, and proprietary Amplifii™ course, his company has trained over 100,000 leaders from companies including Coca-Cola, 3M, Wells Fargo, Cargill, Nestlé, and Microsoft.

And, interesting fact – his mother was a former nun!

Click here for this episode's website page with the links mentioned during the interview...

https://www.salesartillery.com/marketing-book-podcast/amplify-influence-rene-rodriguez

Transcript

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0:00.0	This is Renee Rodriguez author of Amplify your influence transform how you communicate and lead and you are listening to the marketing book podcast
0:12.1	Welcome to the marketing book podcast helping you keep up with the smartest
0:16.5	thinking in the quickly changing field of modern marketing and now here's
0:21.1	your host Douglas Burdett.
0:24.0	Hello, thanks for joining me on the marketing book podcast,
0:26.5	where each week I publish an interview
0:28.3	with the author of a new marketing or sales book
0:30.4	and which has been named as one of the top marketing podcasts by Forbes and
0:34.4	LinkedIn amongst others. Don't worry about taking notes you can find links to
0:38.2	everything linkable in this episode's website page at marketingbook podcast
0:42.1	dot com and since I get to read every book featured on the
0:45.8	show if I can recommend a specific marketing or sales book or any other resource
0:50.6	I know of for whatever challenge you're facing, send me a LinkedIn
0:53.6	connection invite with a message that you're a listener, and I will do my best to get you
0:58.5	pointed in the right direction. My name again is Douglas Burdett. This episode is sponsored by marketing architects,
1:05.4	creators of the all-inclusive TV advertising concept that's so revolutionary,
1:10.4	they wrote a book about it. I'll tell you more and how to get a free copy of the book in a few minutes.
1:15.5	Now let's get on with the show.
1:17.5	Today we welcome Renee Rodriguez to talk about his book,
1:20.5	Amplify your influence.
1:21.5	Transform how you communicate and Lead, published by Wiley.
1:25.0	Rene Rodriguez is a best-selling author, keynote speaker, leadership advisor, and speaker coach.
	...

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