4.8 • 1.4K Ratings
🗓️ 6 June 2022
⏱️ 51 minutes
🧾️ Download transcript
Today I’m thrilled to have Adam Turner on the show. Adam is the CEO of Postscript, the text messaging provider I use for all of my businesses. When I first installed Postscript in my store, I was a little skeptical about sending texts to my customers. But since then, it’s become a top 5 revenue source for Bumblebee Linens. In this episode, we talk about the ins and outs of SMS marketing from someone who lives and breathes it. What You’ll Learn The intricacies of SMS marketing Why SMS marketing is more effective than email marketing How to create a […]
The post 408: A Strategy That Gives 10X Better Returns Than Email With Adam Turner appeared first on MyWifeQuitHerJob.com.
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0:00.0 | You're listening to the MyWiveCutor job podcast, the place where I bring on successful |
0:05.0 | bootstrap business owners and dig deep into what strategies they use to grow their businesses. |
0:09.2 | Now, recently, I attended the e-commerce fuel event in Norfolk, Virginia, and my own e-commerce |
0:13.8 | conference over at the seller summit, and I found that most e-commerce entrepreneurs |
0:18.4 | are not using SMS marketing yet, and I was actually pretty shocked. |
0:22.6 | Now I can understand why you might think that text message marketing is intrusive, but |
0:26.2 | it works. |
0:27.4 | I would say that my SMS list converts at roughly 10x the revenue per subscriber as my |
0:32.4 | email list. |
0:33.4 | Anyway, in this episode, I have Adam Turner on the show to talk about the current SMS |
0:37.7 | marketing landscape and how to quickly grow your email list. |
0:41.1 | But before I begin, I want to thank Clavio for sponsoring this episode. |
0:45.1 | Always excited to talk about Clavio because they're the email marketing platform that |
0:47.8 | I use for my e-commerce store, and it depends on them for over 30% of my revenue. |
0:51.8 | Now, you're probably wondering why Clavio and none other provider. |
0:54.8 | Well, Clavio is the only email platform out there that is specifically built for e-commerce |
0:58.4 | stores, and here's why it's so powerful. |
1:00.6 | Clavio contract every single customer who's shopped in your store and exactly what they |
1:03.8 | bought. |
1:04.8 | So let's say I want to send out an email to everyone who purchased a red handkerchief |
1:07.7 | in the last week. |
1:08.7 | Easy. |
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