You're listening to the Creating a Brand podcast where we deliver weekly masterclass

interviews on topics to help you make your first or next step in business the right one.

I'm your host, Alex San Felipe.

For many new organizations and entrepreneurs, marketing ends up turning into a

time-wasting mess. In today's episode, I'm bringing back a friend of the podcast, Scott Miller.

Scott served the Franklin Covey Group as their CMO for many years, and he is also the author

of multiple best-selling books, including marketing mess to brand success that we will be talking

about in this episode.

Today, Scott is going to share four ideas with us that will help us turn our marketing efforts

into successful strategies to grow our brands.

For links to resources that will be mentioned during this episode, please visit CreatingAbrand.com

slash 396.

And now here is my conversation with my friend Scott Miller.

Music And now here is my conversation with my friend, Scott Miller. Scott, welcome back to the Creating a Brand podcast.

Alex, thank you for the platform and for shining your spotlight on me. I'm grateful.

Yeah, I'm really glad to have you back here.

I was looking at

the last time you're on the show, and that was our 25th episode. And that's when we talked about your

previous book in this series that we're going to cover today, which is management mess to

leadership success. I want to say thank you for giving me an opportunity so early on. I believe I was

sitting in my living room with a little tiny mic. It's all I had at that point, but you gave me a

shot back then. Thank you for that. You know, no, thank you. Thank you for having the confidence

...