Hey, before we jump into the show, I wanted to give you a heads up that my free YouTube strategy

class is available right now on demand at thinkmasterclass.com. On the class, I reveal the one YouTube

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This class is 100% free and you can watch it now on demand at thinkmasterclass.com. Now, let's jump

into today's show. What if I told you that the secret to becoming a

great content creator wasn't originality, but strategic imitation? Today I'm sitting down with

Cody Sanchez to unpack why most content creators stay stuck and don't grow on YouTube.

The reason why is because they do not understand the imitation

paradox. Even Steve Jobs, the founder of Apple, understood this powerful principle when he quoted

Pablo Picasso saying this. I mean, Picasso had a saying, he said, good artists copy, great

artist steal. And we have, you know, always been shameless about stealing great ideas.

Good artists copy, great artists steal.

And this isn't just some clever quote.

It's the hidden blueprint behind nearly every successful creator's journey.

The imitation paradox is the counterintuitive truth

that mastery begins with imitating others' work.

True originality emerges only after

you've mastered the fundamentals through imitation.

And I've experienced the power of the imitation paradox myself

after getting three

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