392: She Turned Her Cash-Budgeting Brand Into a $1M Business on Tik Tok
Side Hustle Pro
Nicaila Matthews Okome | Side Hustle Pro Media
4.7 • 1.8K Ratings
🗓️ 21 February 2024
⏱️ 41 minutes
🧾️ Download transcript
Summary
This week in the guest chair we have Jasmine Taylor, founder & owner of Baddies and Budgets, a financial education platform that aims to make products & provide a community for black women who are struggling with their finances. By addressing her own personal finance issues and sharing her experiences on TikTok, Jasmine built a strong audience of people who resonated with her journey.
In this episode she shares about:
- How she turned her $1200 stimulus check into a $1M business
- Using social media as her sole marketing platform to build a strong following and community
- Her top tips and the resources she provides to take control of your money
Check out this episode and others on Apple Podcasts, Spotify, & YouTube
This episode is brought to you by:
Shopify. Go to shopify.com/hustlepro for a free fourteen-day trial and get full access to Shopify’s entire suite of features.
Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Give it a try at gusto.com/shp.
Links mentioned in this episode
- One Million Black Women: https://www.goldmansachs.com/our-commitments/sustainability/one-million-black-women/
- Brendan McCoy Advising: https://www.linkedin.com/in/brendan-mccoy-84536162/
- Scribe Automation: https://scribehow.com/
- Cynthia Nevels: https://www.cynthianevels.com/
Guest Social Media
- Website: https://baddiesandbudgets.com/
- Instagram: https://www.instagram.com/baddiesnbudgets/
- Facebook: https://www.facebook.com/baddiesandbudgetsllc
- TikTok: https://www.tiktok.com/@baddiesandbudgets
- YouTube: https://www.youtube.com/@Baddiesandbudgets
Hosted on Acast. See acast.com/privacy for more information.
Transcript
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| 0:00.0 | You're listening to Side Hustle Pro, the podcast that teaches you to build and grow your |
| 0:07.3 | Side Hustle, from Passion Project to Profitable Business. |
| 0:11.1 | And I'm your host, Nkala Matthew Zakomi. |
| 0:14.0 | So let's get started. |
| 0:17.0 | Hey, friends, welcome, welcome back to the show. |
| 0:22.0 | Today in the guest chair, I have Jasmine Taylor, |
| 0:25.1 | the founder and owner of Baties and Budgets, |
| 0:28.6 | a financial education platform that aims |
| 0:31.5 | to empower women of color who are struggling with their finances. platform that impactful education and tangible resources for budgeting, enabling women to use |
| 0:45.6 | these tools with precision and purpose. Jasmine's tireless efforts have |
| 0:50.7 | resulted in the growth of her Instagram community to over 160,000 |
| 0:55.2 | followers and a Tik-Tok community of 700,000 supportive women all eager to learn |
| 1:00.9 | and transform their financial lives. |
| 1:03.6 | So in today's episode, you will hear how Jasmine started her own budgeting journey |
| 1:09.0 | right on Tik-talk, showcasing the cash stuffing method that she uses and turned it into a business. |
| 1:16.4 | Today Jasmine is on pace to make over $2 million with her baddies and budgets physical product business and has |
| 1:25.1 | major plans to provide hope and financial literacy to women and to guide them |
| 1:31.0 | towards a better financial future. |
| 1:33.0 | Let's get right into it. |
| 1:35.0 | All right, all right. |
| 1:41.0 | Welcome, Welcome, Jasmine, to the guest chair of Sighthouse of Pro. |
| 1:45.0 | Thank you so much for having. |
... |
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