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Bourbon Pursuit

381 - The Rights and Wrongs of Barrel Finished Bourbons

Bourbon Pursuit

Bourbon Pursuit

Hobbies, Food, Arts, Leisure

4.9866 Ratings

🗓️ 27 October 2022

⏱️ 64 minutes

🧾️ Download transcript

Summary

It's quite apparent that cask finished bourbons are continuing to push the envelope. Every company and producer is utilizing different barrels to create new flavors and new SKUs. We sit down to analyze secondary cask finished bourbons from a legal and producer perspective. Why isn't there legal wording for recharging barrels? What are the various wine types that create better taste profiles? Is finishing a whiskey an excuse for covering up bad barrels? Can brands hide behind a whiskey speciality and do consumers even care? Show Notes: Above the Char with Fred Minnick (@fredminnick) talks about today's market growth and the bourbon boom From a judging standpoint, should secondary cask finished bourbons not be in the bourbon category? Do most consumers know Angel's Envy is not a bourbon or do they even care? Is there a label sprawl problem with every brand coming out with different finishes? What are the best types of barrels to finish a bourbon? What are the differences between the types of barrels used for various wine types? Is finishing a whiskey an excuse for covering up bad barrels? What level of risk can you take with finishing whiskey that could turn our terrible? Should there be a definition of recharging a barrel? Does age of the whiskey matter when secondary finishing? Should producers try to disclose the winery where the barrels are sourced? Do you ever get bourbon fatigue and feel like changing things up with a finished whiskey? Are barrel finishes added-value and should charge more per bottle? Support this podcast on Patreon

Transcript

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0:00.0

I can be so, like, critical and, like, just kind of laser in on these a little bit too much.

0:06.9

And I, for my own objectiveness, I like to not the best in news, reviews, and interviews, with people making the bourbon whiskey industry happen, and I'm one of your host, Kenny Coleman.

0:36.6

It's quite apparent that

0:37.8

cask finished bourbons are continuing to push the envelope. Every company and every producer is

0:42.5

utilizing different barrels to create new flavors and even more skews that are coming into the market.

0:47.5

So we sit down to analyze the secondary cask finished bourbon category from a legal and a producer

0:52.6

perspective. Why isn't there a legal

0:54.6

wording for recharging barrels? What are the various wine types that we think create better

0:59.1

taste profiles? Is finishing a whiskey an excuse for just covering up bad barrels of bourbon?

1:04.5

And can brands hide behind the whiskey specialty designation from the TTB because consumers just

1:09.8

don't care.

1:15.9

Well, I hope you enjoyed this week's episode, and now here's Fred Minnick with Above the Char.

1:21.0

I'm Fred Minnick, and this is Above the Char.

1:32.6

This week's idea comes from Chris Peruguni, I hope I said that right, or Perugini, it's P-E-R-U-G-I-N-I.

1:36.1

And of course, you know him from Single Malt Savvy.

1:38.9

Chris, I've always wanted to ask you how to pronounce your name.

1:43.4

Hopefully you will message me and not be too mad about how badly I butcher that.

1:49.5

Anyway, Chris asks, what's the longest uninterrupted period of market growth in the history of bourbon?

1:50.5

We've seen mind-glowing market expansion over the past 15 years, and I can't help but wonder

1:56.1

if we're headed towards the longest bourbon boom in history.

2:00.9

How long will this be sustainable?

2:03.7

Well, this is a big, loaded question to actually fit into and above the charts,

...

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