You're listening to the MyWideKitterJob podcast.

The place where I bring on successful bootstrap business

owners and dig deep into what strategies

they use to grow their businesses.

Then today, I have John McDonnell on the show.

And John is the founder of The Good.

And his area of specialty is conversion rate optimization.

So in this episode, you'll learn what it takes

to improve your conversion rate and the best practices

for an e-commerce store.

But before I begin, I want to thank Clavio

for sponsoring this episode.

I'm always super excited to talk about Clavio

because they're the email marketing platform

that I personally use for my e-commerce store.

And it depends on them for over 30% of my revenue.

And you're probably wondering why Clavio

and not another provider.

Well, Clavio is the only email platform out there

that is specifically built for e-commerce stores.

And here's why it's so powerful.

Clavio contract every single customer who is shopped

...