377: CEO Day - Strategic Planning: Defining Goals, Objectives, Tactics
The BizChix Podcast: Female Entrepreneurs | Women Small Business | Biz Chix
Natalie Eckdahl
4.8 • 630 Ratings
🗓️ 11 July 2019
⏱️ 29 minutes
🧾️ Download transcript
Summary
Are you struggling with how to prioritize new opportunities or ideas? Are you stuck in research mode and not ready to move forward? Are you on a path you no longer want to be on? Join me for a Strategic Planning session.
I walk you through a process used in large organizations that will help you know what to focus on and WHEN. Most business owners are trying to do too many things at once and struggle with prioritizing.
Next time you are presented with something new, you can easily determine if it aligns with your goals and objectives by reviewing your strategic plan! You will know what to say YES to, what to say NO to and what to say NOT RIGHT NOW to.
I also cover when to bring your team into this process, and that differs based on your leadership style.
Part of Strategic Planning is determining your Vision which I discussed in the previous episode.
The Strategic Objectives I cover today are adapted from Peter Drucker “the father of modern management”:
- Marketing/Visibility
- Innovation/Product Growth
- People/Culture
- Financial Growth
- Physical Resources (hardware, software, office space)
- Processes/Operations (systems, productivity, tools)
- Customer Satisfaction
If you enjoyed this episode, I would be honored if you would share it with a friend.
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Other Links Mentioned:
BizChix Episodes Mentioned:
- 373: How to Get Out of Overwhelm
- 299: Start With The End in Mind
- 374: Are You Solving a Big Enough Problem?
- 375: Simplify Your Business With The 80/20 Rule
Listen to Stacking Your Team
Work with Us:
- Strategy Session
- CEOCHIX Mastermind and Coaching Program
- ProfitChix Mastermind Program
- GrowthChix Accelerator Program
- VIP DAY
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This episode was first published at BizChix.com/377. Subscribe to our sister podcast, Stacking Your Team, on your podcast app or listen at bizchix.com/category/team/.
Transcript
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| 0:00.0 | In the last episode and today, I share ideas for how to spend a CEO day, which is a day |
| 0:12.0 | or block of time you set aside to work on your business and not in it. |
| 0:16.3 | If you miss the last episode, I recommend you start there, then listen to this one. |
| 0:22.0 | And as a reminder, there is no right or wrong way to spend the time you are working on your business versus in it. |
| 0:27.7 | There's no perfect formula. It really depends on what is going on in your business, what stage |
| 0:33.6 | of business you are at, what season of business you're heading into. It is time you set |
| 0:39.0 | aside to do things that CEOs do. CEOs strategically plan for the future and take time to |
| 0:45.8 | step back and see the bigger vision. They watch for trends in their industry and other industries. |
| 0:51.7 | They form strategic partnerships and create visibility for their company. |
| 0:55.9 | Today, I'm going to help walk you through a process that will help you know what to focus on. |
| 1:00.9 | Most business owners are trying to do too many things at once and struggle with prioritizing. |
| 1:07.7 | Let's get you focused. |
| 1:09.1 | So when you are presented with a new opportunity or you have a new |
| 1:12.4 | idea or hear about a new strategy, you can know if it aligns with your goals and objectives. |
| 1:18.4 | It will be easy for you to know what to say yes to and what to say no to and what to say |
| 1:24.2 | not right now to. That's what I spend my time doing. Sound good? |
| 1:33.4 | Before we dig in, may I welcome you to the BizChicks podcast. I'm your host, Natalie Eckdal. |
| 1:39.4 | I'm a business strategist, hugger, out-of-the-box thinker, author, speaker, mama, MBA, and CEO of BizChix Inc. |
| 1:47.8 | Our business is dedicated to helping women entrepreneurs grow and scale their businesses |
| 1:52.0 | while retaining more profit and creating more time for their VIPs or very important people. |
| 1:59.5 | My VIPs are my husband, Mark Mark and our three kids ages four to |
| 2:03.4 | 17. So we are juggling preschool, elementary school, and high school here. I have a very full life |
... |
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