#375: Tieghan Gerard (from Half Baked Harvest) on Her Unexpected Beginnings, Getting Famous So Quickly, Struggles on Social Media + Opening Up About The Comments About Her Health
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Mimi Bouchard
4.4 • 953 Ratings
🗓️ 10 July 2023
⏱️ 50 minutes
🔗️ Recording | iTunes | RSS
🧾️ Download transcript
Summary
Hear Tieghan Gerard, the creative force behind Half Baked Harvest, as you’ve never heard her before. She gives insight on how she started Half Baked Harvest 11 years ago with zero expectations, never looking back, and how she steadily grew her community to over 5 million fans. Tieghan also opens up about the struggles behind running her social media, including commenting on the polarizing comments she receives about her appearance daily.
Topics:
- How Tieghan merged her initial dream of a career in fashion and seamlessly integrated her passion for styling into the world of food through her brand, Half Baked Harvest.
- The pivotal moment when Tieghan shifted her focus to food, started a blog, and the steady growth that followed.
- Why family is so important and how her upbringing with six brothers shaped her personality and life decisions.
- How her desire to “control the chaos” in her big family translated into her passion for cooking.
- Tieghan’s unique creative process for developing recipes, creating a visual atmosphere before the food takes shape, and working backwards.
- How she handles the challenges of being the face of a big brand, maintaining consistency, and striving for a work-life balance.
- The significance of engaging with your community, learning from constructive feedback, and navigating negative comments.
- The value of a loyal audience and significance of having control over content beyond social media platforms.
- What she really thinks about the comments online regarding her appearance.
- Tieghan’s future goals for Half Baked Harvest, becoming a source for lifestyle inspiration.
Tieghan Gerard’s Links:
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Transcript
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| 0:00.0 | I'm in a very tiny person. I get a lot of negative comments of revolving my weight, all of these things, and it's just like, you don't know me and you don't know how I live my life. |
| 0:09.2 | What comes with being more forward facing is criticism. |
| 0:12.0 | How do you respond to the ones that genuinely come? more forward facing is criticism. |
| 0:12.6 | How do you respond to the ones that genuinely come from a place of concern? |
| 0:17.0 | If you could not do one of the things, what would it be? |
| 0:20.8 | Cooking? |
| 0:21.8 | Really? |
| 0:23.0 | So you enjoy the styling the most? |
| 0:24.0 | Oh yeah, I grew up and I wanted to go into fashion. |
| 0:28.4 | My name's Meelie Bouchard, founder of Superhuman, the transformational app that helps you become your future self, so that you can finally start attracting more joy, abundance, health, wealth, and love into your life. |
| 0:41.6 | And that's also my mission on this podcast. Meet people whose lives have been |
| 0:46.2 | transformed in big and small ways, but always for the |
| 0:55.0 | face-the-better, they tell me how they did it so that you can too. |
| 0:54.0 | Today on the podcast, |
| 0:56.0 | Breaking Bread with Tegan-Jard, |
| 0:58.0 | the face behind the wildly popular food blog |
| 1:01.0 | Half-Baked Harvest. |
| 1:04.0 | I like to cook for people. |
| 1:06.0 | So I like to cook with a person in mind. |
| 1:10.0 | I guess I'm a little bit of a people pleaser in that way. |
| 1:14.8 | When I started cooking, I had literally started cooking, well I started cooking to help my family. |
| 1:20.3 | But like I also started cooking like semi in part because like I wanted to make my mom lunch and I just I would make her when I first started cooking she's big on like breakfast and like chocolate chip |
... |
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