Hi there you are listening to the Lazy Genius Podcast. I'm Kendra Adachi and I'm here to help you be a genius about the things that matter and lazy about the things that don't.

Today's episode 371 How to Lazy Genius, a day trip.

Summer is often a season for day trips for many reasons. If you are in education and you have some time off in the summer, going

somewhere for a day is much more of an option now than other times of the year. If you're home with

kids, you have a lot of days to enjoy slash fill up and a day trip could be a fun option.

If you still work through the summer like most working adults and you can't really take time off

for a longer vacation a day trip is more feasible.

Or if you love to go places, but money is tight right now,

going somewhere for a day is more doable in this season

than going somewhere overnight or longer.

All in all, day trips might be on your horizon

over the next few weeks for a variety of reasons,

so let's talk about how to lazy genius them.

Now, this is a weird beginning, but a phrase that is often used in entrepreneurship

and internet marketing is surprise and delight. Surprise and delight.

A business owner's job or a marketer's job is to surprise and delight. A business owner's job or a marketer's job is to surprise and delight their

customers because being surprised and being delighted are, I mean surprising and delightful.

It's a lovely thing to have something happen to you that is out of the ordinary,

that also makes you smile or laugh or have a good time. It also doesn't require anything grand,

you know, you can be surprised and delighted in the smallest way and it still has an impact.

I have been a member of Book of the Month forever and I still get so happy that every book I get comes with a bookmark like every package has a bookmark and

sometimes their new designs it's so fun it's surprising and delightful every time

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