363: Everything I've Learned Spending $30M on YouTube Ads | Tommie Powers Interview

The Foundr Podcast with Nathan Chan

Nathan Chan

Marketing, Business, Entrepreneurship

4.8 • 662 Ratings

🗓️ 22 June 2021

⏱️ 50 minutes

🔗️ Recording | iTunes | RSS

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Summary

Tommie Powers is a legend in digital paid advertising. He's consulted on $100+ million in ad spend, including $30 million on YouTube ads alone. So when Tommie talks about paid YouTube ad strategies, we listen. In a recent interview on the Foundr podcast, Tommie talked with us about everything from diversifying ad spend to crafting a powerful message to calculating ROAS (spoiler: most people are calculating ROAS all wrong). Check out the latest episode of the Foundr podcast as Tommie tells us how he taps into YouTube's 2 billion monthly active users to bring in his downright mind-blowing ROAS. Get FREE, actionable advice from legitimate founders on starting and growing ANY Business… https://www.foundr.com/freetraining And… If you are enjoying the Foundr Podcast’, please leave us a 5-star review and let us know who you want to see next. Website: http://www.foundr.comSuccess Stories: https://foundr.com/success-stories Instagram: https://www.instagram.com/foundr/ YouTube: http://bit.ly/2uyvzdt Facebook: http://www.facebook.com/foundr Twitter: http://www.twitter.com/foundr LinkedIn: https://www.linkedin.com/company/foundr/ Podcast: http://www.foundr.com/podcast Magazine: http://www.foundr.com/magazine

Transcript

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0:00.0	What you need is thirst.
0:03.0	You need to be a thirsty human who is intent on learning.
0:07.0	It's a really fascinating exploration of human potential.
0:13.3	The Founder Podcast.
0:15.9	Even the greatest entrepreneurs had help.
0:18.8	If you want to learn from the most successful founders on the planet, you are in the right
0:23.3	place.
0:24.5	Branson, Mark Cuban, Tony Robbins, Tim Ferriss, Arianna Huffington, Steve Case, Gary V, Sophia
0:29.2	Amoroso, Barbara Corcoran, Damon John.
0:31.6	Learn from the greatest minds in business today with interviews hosted by Nathan Chan.
0:36.1	This is not your average entrepreneur podcast.
0:39.7	The Founder Podcast.
0:46.8	Hey guys, thank you so much for tuning in.
0:50.2	Before we start today's episode, I just want to let you know that our goal at founder is to help
0:55.8	entrepreneurs succeed however we can by giving away high quality content in the form of
1:00.7	interviews, blog posts, podcasts, YouTube videos, you name it.
1:05.5	We put out so much content to help you.
1:07.5	And another interesting project that we're working on right now is partnering with
1:11.9	world-class founders like Damon John, Alexa von Tobel, Greta Van Riel, and so many more to
1:17.9	teach crucial skills like negotiation, finance, e-commerce, and so much more. So if you'd like to
1:26.0	get access to these free trainings with founders like this,
1:29.7	which is 100% free, just go to founder.com forward slash free. Okay, so now let's talk about
	...

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