361: How a Broke College Grad Built a $1 Billion Salad Chain by Making Healthy Food "Craveable" | Nicolas Jammet

The Genius Life

Max Lugavere

Health & Fitness

4.7 • 4.7K Ratings

🗓️ 15 January 2024

⏱️ 63 minutes

🔗️ Recording | iTunes | RSS

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Summary

Nicolas Jammet is the Chief Concept Officer and co-founder of Sweetgreen, the U.S.-based mission driven restaurant brand that serves healthy food at scale.

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Transcript

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0:00.0	What up team? Welcome to episode 361 of The Genius Life. Let's go. What's cracking everybody?
0:17.0	What's cracking everybody?
0:19.0	Welcome to everybody.
0:20.0	Welcome back to another episode of the show.
0:22.0	I'm your host Max Lugavir, a filmmaker,
0:23.6	health and science journalist, and New York Times best-selling author. I've dedicated
0:27.2	my life to unraveling the science behind how our choices, including what we eat,
0:30.7	and how we live, affect our cognitive and physical performance, how we feel, our health
0:35.5	span and our risk for disease. This podcast is all about how to live in that optimal state, which
0:40.4	I call living like a genius.
0:42.8	On today's episode of the show,
0:44.2	I'm super excited to welcome my good friend Nicholas
0:47.1	Jemay to the show.
0:49.0	Nick is the co-founder and chief concept officer of Sweet Green, the mission-driven restaurant
0:55.9	brand that serves healthy food at scale. I'm a huge fan of Sweet Green. I eat
1:00.6	there all the time having grown up and spent plenty of time in New York City and now Los Angeles where I live I eat there
1:06.1	three or four times a week love it and I'm super excited to have Nicholas on the show for many reasons Him and his co-founder started Sweet Green back in 2007,
1:15.6	opening their very first location in Georgetown,
1:18.1	Washington, D.C., just three months out of college.
1:21.6	And on this episode of the show, we are going to discuss the ethos behind
1:26.6	the company's mission and his own, Nicholas' own personal story behind its founding. We're going to talk about
1:32.3	how from Nick's vantage point
	...

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