36. Which Matters More, a First or Last Impression?
No Stupid Questions
Freakonomics Radio + Stitcher
4.6 • 3.7K Ratings
🗓️ 24 August 2025
⏱️ 37 minutes
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| 0:00.0 | I can be honest and tell you that your butt is a mile wide. |
| 0:06.8 | I'm Angela Duckworth. |
| 0:08.1 | I'm Stephen Dubner. |
| 0:09.1 | And you're listening to No Stupid Questions. |
| 0:12.2 | Today on the show, are first impressions or last impressions more important? |
| 0:17.8 | Hey, how are you doing? |
| 0:18.5 | Smiley face? |
| 0:19.2 | And then the person is like, good email. |
| 0:22.6 | Also, where does wisdom come from? As I get older, maybe total delusion, but I feel like I'm getting wiser. |
| 0:32.0 | Angela, the following question came from a listener. And one reason I'm so interested is that it involves one of my |
| 0:38.7 | favorite ever pieces of research which has to do with colonoscopies. I mean, who does not love |
| 0:45.2 | colonoscopy research? I'm about to have one, so don't scare me. Thanks for sharing that. |
| 0:52.8 | I'm 50. You're supposed to have one when you're 50. |
| 0:55.1 | Yeah, and we appreciate your vigilance. |
| 0:57.3 | So anyway, this email is from a listener named Sam Cohn, who happens to be a nursing student, and he wants to know this. |
| 1:05.1 | Are first impressions or last impressions more impactful? |
| 1:09.4 | What a great question. All right, you're thinking about the |
| 1:12.5 | colonoscopy study. I mean, honestly, there's only one colonoscopy study. Well, there are many |
| 1:16.9 | colonoscopy studies in the medical literature, but only one in the psychology literature that I'm |
| 1:21.1 | aware of. Exactly. That social scientists would know about and care about. And that's the famous |
| 1:26.2 | Danny Kahneman and colleagues study about peak and about. And that's the famous Danny Conneman and colleagues |
| 1:28.2 | study about peak and end. The peak end theory. Yeah. So can you tell us about the peak |
... |
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