358: Pro-Product vs. Pro-Marketing: How Heidi Zak of ThirdLove Faced Off With Victoria’s Secret

The Foundr Podcast with Nathan Chan

Nathan Chan

Marketing, Business, Entrepreneurship

4.8 • 662 Ratings

🗓️ 18 May 2021

⏱️ 51 minutes

🔗️ Recording | iTunes | RSS

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Summary

Quitting her promising job at Google, Heidi Zak decided to take the plunge and launch ThirdLove, an ecommerce brand for women’s underwear. Today, thanks to Zak’s masterful approach to scaling, ThirdLove is the third biggest ecommerce lingerie brand in America with no signs of slowing down. Zak’s journey into the entrepreneurial space began after she moved to the West coast and got swept up in the startup world. Launching as a small bootstrapped brand, she never thought that she one day be competing with titans like Victoria’s Secret. Listen in as Zak discusses the ins and outs of the ecommerce world, navigating scaling, product vs. marketing, and why she believes successful entrepreneurialism is based on perspective. Get FREE, actionable advice from legitimate founders on starting and growing ANY Business… https://www.foundr.com/freetraining And… If you ARE enjoying the Foundr Podcast’, please make sure to leave us a 5-star review, and let us know who you want to see next. Website: http://www.foundr.comSuccess Stories: https://foundr.com/success-stories Instagram: https://www.instagram.com/foundr/ YouTube: http://bit.ly/2uyvzdt Facebook: http://www.facebook.com/foundr Twitter: http://www.twitter.com/foundr LinkedIn: https://www.linkedin.com/company/foundr/ Podcast: http://www.foundr.com/podcast Magazine: http://www.foundr.com/magazine

Transcript

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0:00.0	This is episode number 358 with Heidi Zach of the Founder Podcast.
0:07.4	What you need is thirst.
0:09.2	You need to be a thirsty human who is intent on learning.
0:13.3	It's a really fascinating exploration of human potential.
0:16.8	Now, now, now, now, now.
0:20.0	The Found founder podcast.
0:22.1	Even the greatest entrepreneurs had help.
0:25.1	If you want to learn from the most successful founders on the planet, you are in the right place.
0:30.7	Branson, Mark Cuban, Tony Robbins, Tim Ferriss, Arianna Humpington, Seth, Steve Case, Gary V, Sophia Amorosa, Barbara Corcoran, Damon, John.
0:37.7	Learn from the greatest minds in business today with interviews hosted by Nathan Chan.
0:42.3	This is not your average entrepreneur podcast.
0:46.2	The Founder Podcast.
0:53.0	Hey guys, thank you so much for tuning in. Before we start today's episode, I just want to let
0:59.1	you know that our goal at founder is to help entrepreneurs succeed however we can by giving
1:04.8	away high quality content in the form of interviews, blog posts, podcasts, YouTube videos,
1:13.5	you name it. We put out so much content to help you. And another interesting project that we're working on right now is partnering with
1:18.1	world-class founders like Damon John, Alexa von Tobel, Greta Van Riel, and so many more to teach
1:24.4	crucial skills like negotiation, finance, e-commerce, and so much more.
1:31.1	So if you'd like to get access to these free trainings with founders like this, which is 100%
1:37.4	free, just go to founder.com forward slash free. Okay, so now let's talk about today's episode. What's going on, Founder Fam. Hope
1:46.5	you're doing well. Nathan Chen here, Seon Publisher of Founder magazine. And welcome to another
1:52.6	episode. So let's talk about today's guest. Her name's Heidi Zach and she's the founder of a company
	...

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