When you win, your body literally grows new dopamine receptors.

When you lose your body sheds dopamine receptors.

If you look at someone like Jeff Bezos or Bill Gates,

these people have been winning at everything they do.

If you were to go inside Bill Gates' brain,

he's grown a tremendous amount of dopamine receptors,

which makes him confident and ambitious.

But for you and I, who might have gone through the regular school system,

who might have had parents that don't believe you can break out of your economic situation,

want to rewire you for success.

You basically have this part of your brain, okay?

I'm not a good artist at all, as you can tell.

And inside your brain, there's like these little things.

They're kind of like antenna.

And I'm oversimplifying it, but I'm trying to explain it, okay?

They're dopamine receptors, dopamine receptors.

And here's what dopamine does.

Dopamine is the drug that basically makes you confident, okay?

Confident, it gives you reward.

It makes you like, when you buy something and you feel like,

good, that's all dopamine receptors.

Dopamine is a chemical in your brain.

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