Welcome to Being Boss, a podcast for creatives, business owners and entrepreneurs who want to take control of their work and live life on their own terms.

I'm your host Emily Thompson, and in this episode I'm joined by BookPR Pro and BossFriend Dana Kay to talk about building and maintaining company culture so that you, your employees and your customers are always taken care of.

You can find all the tools, books and links we reference on the show notes at www.beingboss.club and if you like this episode be sure to subscribe to the show and share us with a friend.

Dana Kay is a lifelong entrepreneur who believes in the power of storytelling and authentic personal branding.

In 2009 she founded Kay Publicity Inc, a boutique PR company specializing in publishing and entertainment.

Known for her innovative ideas and knowledge of current trends she coaches her clients on how to identify and establish their unique personal brands.

In 2016 Dana launched Midwest Mystery Conference, a one-day conference dedicated to crime fiction with Mystery Author Lori Raider Day.

She is also the author of two books, your book, your brand, the step-by-step guide to launching your book and boosting your cells and the personal brand workbook.

She also serves on the advisory board of Propel PR.

Dana can previously be found on the following episodes of Being Boss.

Episodes number 250, 262, 323 and 333.

All right Dana, welcome back to the conversation we've been trying to have this whole time.

We got here. It took a few episodes but we got here.

We did get here. I asked Dana months ago to come have a conversation with me about company culture.

And the line of questioning is the lines of questioning that you can hear in Episodes 323 and then 333.

And now we're back in 250. What is this to or wherever this ends up landing.

And like this was where we were going. It just took us all of those to get here.

It's because hiring and culture and all of these things. It's a bigger thing.

And all of us are very holistic in the way we practice. So I'm not going to just give, here are my 10 steps to great company culture.

Right. We need to first talk about the hiring process.

And then we have to talk about the onboarding and the training and all of those things.

So yes, it does take a little bit of time before you can even get to the company culture discussion.

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