This is the Lay-Round Podcast with your host, JJ Zacharyse.

What's up everyone, it's JJ Zacharyse in the editor-in-chief over at numberfire.com

and this is episode 35 of the Late Round Podcast, one of the many shows that are part of

the number fire podcast networked.

Thanks for tuning in.

And Fantasy Football Volume is King.

We know this.

You can have a wildly efficient running back or wide receiver, but without volume, that

player is meaningless to the game.

On the flip side, not all Fantasy relevant players are good at football.

They're not always efficient.

As mediocre as Todd Gurley was last season, he was still an RB2 in almost all leagues.

It surely had nothing to do with his 35% success rate or his 3.2 yards per carry average.

Gurley toted the rock 278 times in 2016.

He was important in Fantasy Football, based on volume.

And we're projecting how offensive skill players are going to produce for Fantasy purposes,

volume naturally drives everything.

From a projection standpoint, I take a top down approach.

I looked to project team tendencies based on a list of factors, and then I split up the

rushing and receiving workload in terms of market share, or the percentage of team rushes

or targets a player will consume in his offense.

There are, again, a lot of different inputs that go into getting accurate market share

...