on this episode of seeking wisdom we're going to talk about how to get more people to care about your

product hi-ya all right so this is one that uh i wrote a post about this we this is a topic we it just comes

up over and over and so i wanted to do a little episode dedicated to this so um basically

how to get more people to care about your product there's there's the biggest mistake that

people make when they build something,

when they're marketing something, is thinking, assuming that people will care. They don't. They don't.

There's a great book by author named Stephen Pressfield, and it's called Nobody Wants to Read Your

Shit. That's my uncle right there. That's your guy i and i wanted to do this episode because i think

that's a mentality uh for that can be applied to to marketing and sales and product and design

and basically anybody that listens to this this podcast dave tell them that title again uh it's called

nobody wants to read your shit okay let that sink in yeah So that's the premise for this book, and that's also the premise for what we're going to talk about right now. And basically, you know, it's human nature, right? You make something. You build something. You think, man, this thing is going to be awesome. But we always forget to realize as people that people are selfish, right? Dave, I have a question, though. Hit me. Do you have any stats to back that up? No. Do you have any numbers? Have you tested this? I haven't tested it. I haven't split tested it. What? Man. Oh, man. I don't know how you can do this. He's asking me that you mentioned this because somebody said to me today, they replied to an email and they said, I love your emails. They're so welcoming and friendly and personal. But do you have any stats on how effective this is? I know. I'm talking like, talking like a human to humans. I was like, isn't you replying to me that?

Isn't that a, isn't that like this?

That's a stat. Boom. Yeah. No, so, so, you know, there's this like mentality that you build something and you think everybody's going to love it. Yeah. And this is, this is something that you've talked about a lot, which is this like, talk about your mentality on on building building products this whole like

default to being wrong yeah so you know this uh what you're talking about is something that

happens to all of us right we think because we're inside our own head and we're either writing

something creating something building a product whatever it is we know it so well uh that it all makes sense to us. But it might not

make sense to anybody else out there. It may make sense to lots of people. But, you know, by we should

probably try to default, in my opinion, to being, to accepting that we're wrong to some degree

and whatever it is that we've created.

And for writers, this does not come as a surprise because writing is a game of iterations,

just like everything else.

And so there's, you know, drafts and copies and revisions and you're constantly

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