345. AMMA. The AI Advantage: What to Automate, What to Keep Human, and How to Stay Ahead

The Game Changing Attorney Podcast with Michael Mogill

Michael Mogill

Entrepreneurship, Marketing, Management, Business

5.0 • 539 Ratings

🗓️ 13 March 2025

⏱️ 28 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

How can law firms ride the wave of AI innovation to transform their practice, outpace competitors, and deliver unparalleled legal services? In this episode of The Game Changing Attorney Podcast, Michael Mogill delves into the rapidly evolving world of AI and its profound implications for the legal sector. As the legal industry stands on the brink of a technological revolution, understanding and integrating AI can position law firms at the forefront of innovation. Here’s what you’ll learn: How AI innovation is accelerating at an unprecedented pace, with tech giants competing to push boundaries and approach artificial general intelligence Why experimenting with AI tools like ChatGPT and DeepSeek is crucial for discovering new opportunities and gaining competitive advantages The balance between leveraging AI for efficiency in transactional tasks and maintaining the human touch in areas like relationship building and strategic decision-making By embracing AI, law firms can enhance their efficiency, broaden their service capabilities, and focus on high-value strategic work that only humans can do best. This episode is your guide to understanding how AI can be integrated into your practice, creating a seamless blend of technology and human expertise to drive your firm’s success into the future. Join us to explore how you can leverage AI to redefine your legal practice and ensure your firm remains a formidable competitor in an ever-evolving landscape. ---- Show Notes: 00:00 – Introduction 03:11 – The Rapid Evolution of AI and Its Competitive Landscape 07:45 – Cutting Through the Noise: Identifying AI Tools That Matter 12:32 – Experimentation and Curiosity: The Key to AI Adoption 17:09 – AI vs. Human-Driven Work: Finding the Right Balance 22:47 – The Future of Law Firms: Efficiency, Automation, and Strategic Work 28:15 – How AI is Reshaping Legal Services and Client Expectations 32:50 – The Truth About AI Replacing Lawyers: What’s Actually Changing 38:10 – Final Thoughts and Takeaways ---- Links & Resources: ChatGPT Deep Seek Elon Musk Grok Three Anthropic Gemini Satya Nadella Tesla ---- Listening to this episode but want to watch it? Check it out on Spotify. Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 321. Kyle Bachus — Harnessing Technology for Legal Success [Encore Edition] 289. John Morgan — Grow or Die: The Mindset of a Champion [Encore Edition] 194. AMMA — The Harsh Truth About Entrepreneurial Success

Transcript

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0:00.0	AI doesn't build relationships.
0:04.0	AI doesn't tell a story unprompted.
0:05.6	AI doesn't establish emotional connection.
0:07.7	All these things that are still necessary in our day-to-day,
0:10.9	but it can help you be able to gather new insights.
0:14.0	It can help you distill information.
0:15.3	It can make you more efficient.
0:16.3	It can make you more effective.
0:17.7	I don't think it takes away from any sort of like authenticity,
0:20.4	but it can
0:21.1	certainly expand output and scale that.
0:30.2	I'm Michael Logel, founder and CEO of Crisp, the nation's number one law from growth company.
0:34.9	I've built my business through practice, not theory.
0:42.0	Crisp started which is $500 to my name and has grown to over eight figures in revenue over the last few years, earning a spot on the Inc. 500 list of the fastest growing private companies in
0:46.6	America. Our approach has been to take everything we've learned about generating massive growth
0:50.9	within our own organization and help the country's most ambitious and committed law firm owners do the same for theirs. In each episode of this podcast, I sit down with
0:58.6	innovative market leaders from the legal industry and beyond to learn from those who thrive in
1:03.1	the face of adversity, challenge the status quo, and define what it means to be a true game
1:07.6	changer. This is Jessica, head of coaching strategy at Crisp, and today we're flipping the script
1:13.3	for another special edition episode to get Michael's take on, cutting through the noise to
1:18.0	identify AI solutions that truly make an impact, harnessing AI while preserving the unique
1:22.9	strengths of your firm, and how law firms can future-proof their business and turn AI into a strategic advantage. We're going to see smaller firms be able to do more with less. You won't require as much headcount or staff because of the efficiencies created by the support you'll gain with AI and AI assistance. But on the converse of that, I look at it and say, that doesn't necessarily mean that there's going to be less lawyers or less people.
	...

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