You're listening to the MyWipeKitter.com podcast.

The place where I bring on successful bootstrap business owners

and delve deeply into the strategies they use to grow their businesses.

The day I have the very first billionaire

that I've ever interviewed on the show, Jamie Kern Lima.

Now Jamie is the founder of IT Cosmetics,

and she sold her business to L'Oreal for $1.2 billion,

and today we're going to learn exactly how she did it.

But before we begin, I want to thank PostScript

for sponsoring this episode.

PostScript is my SMS or text messaging provider

that I use for e-commerce,

and it's crushing it for me.

I never thought that people would want marketing text messages,

but it works.

In fact, my tiny SMS list is performing on par with my email list,

which is easily 10x bigger.

Anyway, PostScript specializes in text message marketing for e-commerce,

and you can segment your audience just like email.

It's an inexpensive solution, converts like crazy,

and you can try it for free over at PostScript.io slash Steve.

That's P-O-S-T-S-C-R-I-P-T dot I-O slash Steve.

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