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The Goal Digger Podcast

342: 5 Ways to Utilize Social Media if You’re Starting from Ground Zero

The Goal Digger Podcast

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.812.3K Ratings

🗓️ 4 March 2020

⏱️ 32 minutes

🧾️ Download transcript

Summary

I can’t help but laugh when I scroll back to my earliest days on instagram. There are grainy photos of my dogs and random #inspirational quotes I found who knows where filling my feed, which by the way, had ZERO consistency or flow. My aesthetic was NOT right, sis. I’d post when I felt like it and didn’t have a strategy.

Everyone starts somewhere, right? And even though I teach instagram and social media strategy now, I didn’t always have thousands of followers and a clear vision for how the social media world could transform, enhance, and even sustain my business.

The “starting” phase is easily the hardest and most gritty because we often think of alllll the things we need to do and get overwhelmed. This episode is about paring it down, simplifying and removing the barriers to entry so you can legit get started right away. By the end of this episode, I want you to be equipped to begin nurturing your following and stepping into the person and business owner you’re becoming.

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/startsocial/

Transcript

Click on a timestamp to play from that location

0:00.0

You don't have to have an aesthetic, you don't have to have perfect branding, you don't

0:05.2

have to have your message nailed down, invite people into your life right now.

0:10.6

Hey, my name is Jenna Kutcher and I am obsessed with all things business, marketing numbers

0:15.8

and helping you to navigate both the messy and the magical seasons of this thing called

0:20.1

life.

0:21.1

I'm a small town mama who took a $300 camera, grew a successful photo biz and now I work

0:25.7

from home and run a seven figure online business.

0:28.3

I teach you the tried and true secrets to building a career you adore.

0:32.1

Shia away from the real talk?

0:33.8

No way.

0:34.8

Money, hardship, growth, loss and marketing are all topics we discuss here.

0:38.8

Think of this as your one stop shop for happy hour with a gal pal mixed with business

0:42.7

school.

0:43.7

Pull up a seat, make sure you're cozy and get ready to be challenged and encouraged

0:47.0

while you learn.

0:48.2

This is the Gold Digger Podcast.

0:49.9

I've been spending a ton of time in my DMs lately and this episode is inspired directly

0:55.6

by you and the one question I keep seeing pop up again and again.

1:00.4

It's this.

1:01.4

But Jenna, what if I don't have a big following or I'm literally starting from ground zero?

1:06.2

Can I really do this?

1:07.2

Am I too late?

...

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