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The Fine Homebuilding Podcast

#341: PRO TALK With Color Expert Sue Wadden

The Fine Homebuilding Podcast

Fine Homebuilding Magazine

Leisure, Home & Garden, How To, Education

4.8785 Ratings

🗓️ 30 March 2021

⏱️ 35 minutes

🧾️ Download transcript

Summary

In this Pro-Talk podcast, Patrick talks to Sue Wadden, director of color marketing at Sherwin-Williams about how paint colors get their names, how color trends emerge, and what comes after a decade of gray.

Transcript

Click on a timestamp to play from that location

0:00.0

This episode of the Fine Home Building Pro Talk podcast is brought to you by Sacrete, the original

0:05.0

bagged concrete mix. Since 1936, Sacriot has been the trusted choice for home builders, remodels, and

0:12.0

renovators, looking for pro-grade concrete solutions that are engineered to stand the test of time.

0:18.0

From pouring new slabs to resurfacing old ones, leveling floors to building

0:22.2

masonry walls. Sacrete has been helping pros get the job done right for over 85 years. Visit sacrete.com

0:29.4

or call the Sacrete technical team at 866 Sacrete for the tools and know-how to tackle your next project.

0:45.1

People do interesting things with front doors or with shutters.

0:50.3

There's ways to build some curb appeal on exteriors without committing to your whole exterior.

0:56.2

So I talk to people about that a lot, like how they can distinguish their house from the neighbors by just small touches. And that goes a long way.

1:04.9

Welcome to the Fine Home Building Pro Talk podcast, a regular discussion with building industry

1:09.1

professionals. This is Senior Editor Patrick

1:11.5

McComb. Today I'm joined by Sue Wadden, Director of Color Marketing at Sherwin-William

1:15.5

Williams. You can find the Fine Home Building ProTob podcast and the original Fine Home Building

1:20.4

podcast at Fine Home Building.com slash podcast. You can leave feedback and ask questions there too.

1:31.0

So Sue, you have a very interesting job.

1:36.5

Can you please tell me what you do for Sherwin-Williams? Sure. I am the director of color marketing,

1:42.4

which is a job that is as cool as the title sounds. I'll say that. I often say that I have the best job at Sherman Williams, only because I'm 100%

1:45.9

focused on color. So whether I'm talking to designers or home builders or homeowners or

1:52.5

DIYers or whatever that might be as it's related to color, my job is to make sure they have

1:58.8

the information that they need to be successful.

2:08.3

So I've been doing this a long time. It's my 23rd year at Sherwin, and it's been 100% focused on color. So I really love what I do. Can you tell me about your background? It seems like a very

2:13.4

niche job. How does one become qualified to do what you do?

...

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