Welcome to the how of business with your host, Henry Lopez, the podcast that helps you start, run and grow your small business.

And now here is your host.

This is Henry Lopez.

Welcome to the how of business.

My guest today is Jordan West.

Jordan, welcome to the show. Thank. My guest today is Jordan West. Jordan, welcome to the show.

Thank you so much for having me. Absolutely. Jordan is going to share his entrepreneur journey

from being a paramedic to an expert online marketer and his tips and advice for scaling an e-commerce

brand. You want to receive more information about the Hawa business, including links to the

show notes page and to receive, or rather to schedule a free coaching session with me, just

text the word biz, B-I-Z to 31996.

Jordan West is an entrepreneur who started his career as a paramedic.

He's currently the co-owner of Little and Lively Clothing and the owner of Mindful Marketing

Co, a marketing agency.

When he was 23, he decided to buy a Taco Del Mar restaurant as a franchise.

He knew he had made a huge mistake at 2 p.m. the first day, as he says,

when only three customers had walked in the door, and two of them were his parents.

The one thing that he says, he was the best at during that restaurant endeavor, however, was the marketing and getting people in the door.

Then in 2014, his wife, Carmen, started a baby clothing line and was selling, she was selling at craft markets. Jordan asked if he could test run some, a few ads on Facebooks, and as he says,

the rest is history. He learned all of the strategies and taxics and helped grow this small

startup to a multi-million dollar company and still

growing. That success with marketing then of course led Jordan to founding mindful marketing

...