337: An Excerpt from the Book Szen Zone by Gary Szenderski

Optimal Living Daily - Personal Development and Self-Improvement

Optimal Living Daily LLC

Education, Mental Health, Self-improvement, Health & Fitness

4.6 • 3.2K Ratings

🗓️ 12 November 2016

⏱️ 9 minutes

🔗️ Recording | iTunes | RSS

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Summary

Gary Szenderski is a branding specialist, internationally acclaimed as an expert on the subject. Mr. Szenderski frequently speaks and writes on the topic of emerging brands and companies in transition – Brand or line extensions, new product launches, market development, going public etc. He also conducts planning and marketing seminars for owners of large and small businesses facing expansion and other change related issues. In addition, Gary is a published author, often quoted marketing expert, and instructor at the University of California in Irvine, teaching marketing. Episode 337: An Excerpt from the Book Szen Zone by Gary Szenderski (Mindfulness & Happiness). You can find his book and learn more about him here: http://szenzone.com Please Rate & Review the Show! Visit Me Online at OLDPodcast.com and Join the Ol' Family to get your Free Gifts! Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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1:00.0	This is Optimal Living Daily Episode 337 and excerpt from the book ZenZone by Gary Zendersky and I'm Justin Mollock.
1:08.0	Welcome fellow oldie and don't worry I'm not calling you old, old or OLD is short for Optimal Living Daily.
1:14.0	And this is where I read to you from some amazing authors with their permission.
1:17.0	Usually from blogs but sometimes from books like today.
1:20.0	I got my hands on ZenZone from Gary Zendersky.
1:24.0	He's an author obviously but also a teacher, a speaker and branding specialist.
1:29.0	I've had his book for a while now and found it to be really unique.
1:32.0	It's like a collection of stories or anecdotes with lessons which is a great way to learn.
1:37.0	It's easier to remember stories and they come back to you in certain situations.
1:40.0	But anyway I've had the book for a couple of months I think and I only now realize that he teaches branding right down the street from the University of California Irvine which is crazy.
1:48.0	And really quick I'll just say if you like this show please hang around until the end.
1:52.0	There just might be a little bonus if you do.
	...

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