334: The Mechanics, Mistakes, & Money Behind My First Launch

The Goal Digger Podcast

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.8 • 12.3K Ratings

🗓️ 5 February 2020

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

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Summary

THE OG JK DAYS. Are you curious about the mechanics, mistakes, and money behind the first course I ever launched in March of 2015?

I get asked all the time about how I got started, how I transitioned from full-time photographer to digital marketing educator, podcaster, influencer, and all the other hats I love wearing now.

I’ll share the decisions I made with my first course that I sorta cringe at now, what I think went well, how much money I made, what techniques I’m STILL using today, how I pieced things together for a very haphazard launch, and all the other juicy details about the Jenna Kutcher Course. Yep, that was the name. So embarrassing.

Oh, if I would have known the things I know now… Let me share those with you!

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/firstlaunch/

Transcript

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0:00.0	You know when you look back on your life and those metaphorical forks in the road become
0:05.5	super clear and obvious and you can see how your exact decisions changed your life?
0:10.4	That was 2015 and choosing to first invest in myself and second to believe that it had
0:14.9	something to offer the world.
0:17.1	Hey, my name is Jenna Kutcher and I am obsessed with all things business, marketing numbers
0:22.5	and helping you to navigate both the messy and the magical seasons of this thing called
0:26.9	life.
0:27.9	From all-time mama who took a $300 camera, grew a successful photo-biz and now I work
0:32.4	from home in Rema 7 figure online business.
0:35.0	I teach you the tried and true secrets to building a career you adore.
0:38.9	Shia away from the real talk?
0:40.6	No way.
0:41.6	Money, hardship, growth, loss and marketing are all topics we discuss here.
0:45.5	Think of this as your one-stop shop for happy hour with a gal pal mixed with business
0:49.4	school.
0:50.4	Pull up a seat, make sure you're cozy and get ready to be challenged and encouraged while
0:53.9	you learn.
0:54.9	This is the Gold Digger Podcast.
0:57.7	Today we're going back in time to the OG JK Days.
1:01.7	Get it?
1:02.7	The original Jenna Kutcher Days?
1:03.7	I want to share some insights about the mechanics and the money behind my first course
	...

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