Ladies and gentlemen welcome to the show I'm Greg McEwan and I'm your host for the

What's Essential Podcast. I'm also the author of Essentialism, the discipline pursuit

of less and my goal is to decode exactly how to design a life that really matters because

if you don't prioritize your life, someone else will. If you're new to the show take

a deep breath. Almost everything is trivial. Only a few things are essential and that's

what this show is all about. My job is to interview, get deep really with authors, entrepreneurs,

psychologists and everyday people to help explore what's essential through a process of listening,

unpacking and going deep with each guest we turn each episode into practical advice

for intentionally planning and living in order to move forward. The most common question

I get from people who are hungry to become essentialist is where do I start? And my answer

to that question is the 21-day challenge. You can access it by going to essentialism.com

right now and if you pre-order my new book, Epilus, you can access this new course, this master

class for free. Every day for 21 days I'm going to provide you with micro adjustments, realistic

things that you can do to move from the non-essentialist to the essentialist way of living

and leading. We just launched this a few days ago and I'm absolutely thrilled to see hundreds

and hundreds of people from literally all over the world signing up. Just a few of them just

today, Mary Anna Lynn from Sassalito, California shout out to you. Jan Schwartz from Brooklyn,

Veronica Gasper checks from Poland and Rajan Schupler from India. Now to today's episode with

Thomas Dimitrov. Thomas is an American Canadian football executive who served as General Manager of

the Atlanta Falcons from 2008 to 2020. Before that he was with the New England Patriots for six years.

He's been really at the elite level of collegiate or professional football

literally throughout his whole life because his father coach football in Canada even before he

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