329: Get Better, Not Bigger: On Growth, Freedom, Online Marketing, and "Enough"

The Side Hustle Show

Nick Loper

How To, Entrepreneurship, Business, Education

4.7 • 1.6K Ratings

🗓️ 4 April 2019

⏱️ 41 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

"Growth isn't the byproduct of success," Paul Jarvis told me. "Or at least it shouldn't be. The byproduct of success should be freedom." Paul is a talented writer and designer who’s made a living--and a name for himself--by often taking the counterpoint to the conventional wisdom, especially when it comes to entrepreneurship and business growth. His latest book, Company of One, caught my attention. It’s about why building a better business doesn’t necessarily mean building a bigger business. In this episode Paul talks me through: The decision-making frameworks he uses in his business and how you can apply them to yours How he’s intentionally set up his own operation to maximize time leverage and freedom How he’s built a list of 33k+ email subscribers over the 8 years and how this list drives his business today Full Show Notes: Get Better, Not Bigger: On Growth, Freedom, Online Marketing, and "Enough"

Transcript

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0:00.0	Side Hustle show, 329, get better without getting bigger.
0:05.0	How to work smarter to build a side hustle to build a business that supports your lifestyle.
0:10.0	What's up, what's up, Nick? lifestyle.
0:20.0	What's up, what's up, Nick? Loper here, welcome to the Side Hustle show because the journey is the destination. And we're living that journey every day, so we want to make sure we're excited about it
0:23.7	both where we're going and the steps along the way.
0:27.0	Today I'm joined by Paul Jarvis from PJ RVS.com
0:31.9	he's a talented writer and designer who's made a living and a name for himself by often taking the counterpoint to the conventional wisdom, especially when it comes to entrepreneurship in business growth.
0:45.2	His latest book, Company of One, caught my attention.
0:49.0	It's about why building a better business doesn't necessarily mean building a bigger business.
0:55.3	Stick around in this episode to hear the decision-making frameworks you can use in your own business
1:00.0	and how Paul's intentionally set up his own operation to maximize time leverage and freedom.
1:05.8	A little bit more of a philosophical episode than what we're used to,
1:09.2	but it was definitely a thought-provoking conversation for me, and I think you'll enjoy it as well.
1:14.0	Notes and links for this one along with the full text summary are at side hustle nation
1:18.1	dot com slash PJ RvS. We'll match that up with his domain name.
1:23.7	And one of the things I asked Paul was,
1:26.2	what's the difference between a freelancer and a company of one?
1:30.3	And the answer was in the mentality of the business owner.
1:33.6	To what extent do they treat it like a business
1:37.0	by putting in place the systems and procedures
1:39.4	to make it run smoothly?
1:41.2	24 million people, myself included, are using our sponsor Fresh Books.com to step
	...

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