So here's the problem. You want to own rental properties, but you live in a market where owning real estate really doesn't make sense from a cash flow standpoint.

So you started looking in other markets and you quickly realize there's thousands and thousands of locations where you could invest.

Now, you can easily get stuck at this stage and never get started buying rental properties.

So in this video, I want to help you out by making it simple, giving you

a recipe so you can quickly find a market that makes sense that has cash flow, that also can

grow over the long run and build you the most wealth as a rental property investor. And we're

getting started right now.

Welcome to the podcast real estate investing with Coach Carson. I'm your host, Chad Carson. You can also call me Coach Carson. And this is a show to help you get out of the financial grind so you can spend your time doing what matters. I want to jump right into this by saying that picking the right place to invest is a really important decision. I kind of compare this to gardening in your backyard. Now if you want to be a good gardener, I know there's a lot of ingredients, a lot of things you have to get right. Like you want to pick the right seed. You want to have the right growing season, conditions. But more than anything, having the right soil to grow it in is the starting point. You could have the best seed, the best plant, you could be the best gardener in the world, but if you don't have the right soil to plant it in, everything else is just going to be a lot of work and you're not going to get as many results. Well, with rental property investing, it's the same way. The soil that you're investing in is the target market. It's the place where you're choosing to invest. It's going to be an uphill battle in some markets. It's going to be a

very easy process and others. The reason so many people get stuck at this decision of where to invest,

and I know this because I coach a lot of people both through this podcast and also in my private

community rental property mastery is that you're not

sure what makes a good market. There's so many criteria that you can evaluate. So I'm going to give you

two, kind of this simple recipe idea of what makes a good market two criteria. And number one is that

you need strong demand. And number two, you need affordability. Let me explain what each of those mean.

So for number one, strong demand. What I mean is you want a really strong demand from your end

customer, the person who's going to live in the house, your tenant. And the reason this is important,

think about how you actually make money with a rental property. You go out and buy the property

and most of us get a mortgage to buy the property.

So hopefully you get a fixed interest mortgage. So you fix the biggest cost you're going to have

on this property, your mortgage payment over a long period of time, like 30 years. But then if you

have strong demand, if you have a lot of people who want your property, then what will tend to

happen over time is the price you can charge for rent will go up and up and up. And sure, there's going to be some flat periods, maybe even a little bit of a downward trajectory, but over the long run, in a really high demand area, the rents tend to go up. And so you make money because your biggest cost is fixed over the long run, and the rent that you can charge goes up.

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