325 - The Art of Standing Out in Content Creation - With Sean Cannell of Think Media
The Futur with Chris Do
The Futur
5 • 976 Ratings
🗓️ 29 January 2025
⏱️ 90 minutes
🧾️ Download transcript
Summary
In this episode, Chris Do joins Sean Cannell from Think Media for a deep dive into AI, personal branding, and what it takes to stand out in today’s creator economy. Sean, a successful entrepreneur and content strategist, shares insights on AI’s disruptive potential, how to use it as a productivity tool, and the evolving landscape of content creation.
Chris and Sean break down the importance of authenticity, goal setting, and work-life balance while discussing the role of personal websites in a social-first world. They explore how creators can position themselves for long-term success by leveraging their unique voice, refining their brand, and staying ahead of industry trends. Throughout the conversation, they provide actionable steps for creators looking to elevate their content and future-proof their careers.
Timestamps:
(00:00) - Introduction
(00:28) - Meet Chris Do
(01:08) - AI’s disruptive future
(02:20) - Using AI in content
(05:00) - Productivity vs. team size
(07:46) - AI and creative ethics
(10:00) - Essential skills for future jobs
(14:00) - Elon Musk & brand loyalty
(16:32) - Staying grounded with fame
(19:00) - Foundations of personal branding
(25:00) - Brand authenticity challenges
(32:13) - Design improvements for creators
(41:30) - Chris on copying and learning
(49:00) - Value of mentorship and coaching
(54:00) - Finding your niche and ikigai
(57:23) - Content strategy & future goals
Check out today's guest, Sean Cannell:
Sean's Website: https://www.seancannell.com/
Sean's YouTube: https://www.youtube.com/channel/UCWWFavn3ym0w3myTD5OX59g
Sean's Instagram: https://www.instagram.com/seancannell/
Check out The Futur:
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Youtube:https://www.youtube.com/thefuturishere
Check out Chris Do:
Website: https://zaap.bio/thechrisdo
LinkedIn:https://www.linkedin.com/in/thechrisdo/
Facebook:https://www.facebook.com/BizOfDesign
Instagram:https://www.instagram.com/thechrisdo/
Twitter:https://x.com/thechrisdo
TikTok:https://www.tiktok.com/@thechrisdo
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | I think in a society where we're trained to prize answers, |
| 0:04.8 | questions are the undervalued thing, |
| 0:08.3 | that if you learn how to ask great questions, |
| 0:10.1 | especially in this age of AI to bring it full circle, |
| 0:13.4 | it's the bigig Media podcast. I'm here with Chris Doe. |
| 0:32.0 | 2.3 million subscribers, over 250 million views on your YouTube channel, The Future. |
| 0:39.5 | You are the CEO, director, |
| 0:46.7 | Emmy Award winning designer and chief strategist, founder of the future, mission of teaching one billion people how to make a living doing what they love. So you're definitely an expert and a |
| 0:52.8 | futurist. And so we're going to be talking about AI. We're |
| 0:56.1 | going to be talking about the creator economy, tips for YouTube creators as a content creator |
| 1:00.2 | yourself, brand, and some tactical things that people can apply to build their brands, |
| 1:06.0 | make more money, build their personal brands. But let's start with AI. So AI is disrupting a lot. You know that, |
| 1:12.6 | but there's a few things I looked up. So a Goldman Sachs report found that 300 million jobs |
| 1:18.3 | globally could be disrupted by AI technology. Banks are fighting over AI talent and looking to hire |
| 1:26.5 | AI experts. And there was one CEO who actually shared on |
| 1:30.7 | Twitter that he replaced 90% of his support staff with an AI chat bot saying that copy and |
| 1:39.2 | pace jobs are gone. And then chat, GPT, check out this stat. Last year recorded 39% of the U.S. |
| 1:46.1 | workforce did freelance work. You're an expert in that per upwork. But that chat GPT is |
| 1:52.5 | already stealing work from freelancers, especially those that are writing. So AI, good, bad and ugly. What do you think? |
| 2:02.4 | I'm a futureist, so I'm going to say good because it's hard to stop the flow of the ocean. |
| 2:07.9 | You have to learn how to surf. And if we say, well, there's a time in which women or certain |
| 2:13.7 | types of people didn't have rights. You know, we're moving in that direction. We have to just |
... |
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