325. Emma Grede, Multi-Billion Dollar Brand Founder on Mastering Your Craft + Building Cult-Like Brands
the bossbabe podcast
Natalie Ellis
4.9 • 2.6K Ratings
🗓️ 21 September 2023
⏱️ 27 minutes
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| 0:00.0 | It was always about this campaign in the moment and not a truth in the company and an ode |
| 0:05.4 | to being diverse. It was just about, oh, this is what we need for the moment. And I was |
| 0:09.5 | like, well, wouldn't it make sense if a company actually just behaved like this all the time |
| 0:14.2 | where it was truly inclusive and truly diverse and not just in how it presents itself in |
| 0:20.3 | a certain marketing campaign, but actually within the company as well as on the outside. |
| 0:26.1 | A boss babe is unapologised, famed, vicious and paves the way for herself and other women |
| 0:30.9 | to rise, keep going and fighting on. She is on a mission to be her best self in all areas. |
| 0:36.1 | It's just believing in yourself, confidently stepping outside her comfort zone to create |
| 0:40.0 | her own vision of success. Welcome to the boss babe podcast. All right, you guys. Happy |
| 0:50.6 | Thursday, things have been really interesting this week. I think I told you guys we had no |
| 0:56.6 | childcare and that has meant that family have flown into support us, which has been absolutely |
| 1:01.9 | incredible. We've just got a full house right now and it's so energising and fun and I love |
| 1:07.9 | that no one gets to be around all of her family. It's just been incredible having the best time. |
| 1:13.4 | And then on the work side, we'll just do like a life update, why not? On the work side, chaos. |
| 1:18.2 | Like I love to be open with you guys. Absolute chaos. So so many things have been going well. |
| 1:23.4 | I did a keynote at Brennan Rashad's event coaching summit last week and it just went so well. |
| 1:30.4 | I was so nervous. It was my first proper keynote and I just absolutely loved it and I really, |
| 1:36.1 | really want to do a lot more of that. So that was amazing. I also told them on stage what's |
| 1:41.9 | actually coming in Boss Babes. There is something so big coming in Boss Babes so soon. Like |
| 1:48.6 | if you're listening to this, it's coming in a few weeks. I've said this many, many, many times, |
| 1:52.8 | but if you are not a society member, join the society, it's bossbed.com slash membership. |
| 1:58.6 | You are going to really kick yourself if you don't end up joining because every single |
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