#324: Email List Growth Strategies That Will Transform Your Business

The Amy Porterfield Show

Amy Porterfield

Entrepreneurship, Business, Marketing

4.9 • 5K Ratings

🗓️ 2 July 2020

⏱️ 33 minutes

🔗️ Recording | iTunes | RSS

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Summary

Enjoy a free gift from me! I’ve created a free 3-month plug-and-play content calendar template so that mapping out your upcoming content can be breezy - and dare I say - fun?! You’ll love this template because it allows you to seamlessly plan out your weekly AND social media content. Click here to snag your free 3-month plug-and-play content calendar template. Email list growth is just something you’ll never stop doing! Attracting new ideal audience members to your email list to nurture them and eventually turn them into devoted customers should be a priority as a new or veteran entrepreneur. To help you out, I’m sharing three foolproof list growth strategies. Whether you’re still working on hitting your first 250 subscribers or you have a few thousand on your list, you’ll find these strategies extremely doable and effective. The first one ties into Search Engine Optimization and how to use it on your website, the second is a social media strategy, and the third is an approach you can use to get your website visitors onto your email list. I’ve even included a little bonus strategy at the end of the episode. Check out how this episode plays out... [04:42] Strategy #1: I share a super simple Search Engine Optimization (SEO) strategy to boost your website traffic and gain new leads. No SEO experience required to make this subscriber growth strategy work! [11:56] Strategy #2: Find your ICA on Facebook and make an effort to get to know them. Facebook groups are a great way to find and attract new customers -- so long as you approach it in a genuine way. I walk you through step-by-step how to use this strategy! [19:57] Strategy #3: Use website pop-ups to get new subscribers on your list. Done right, this works like a charm! Use them in a way that resonates with your ideal customer. [26:22] Bonus Strategy: Add an opt-in link for your lead magnet to your email signature. Think about all of the emails that you and your team send. This is a great way to turn warm leads into email subscribers. Get your free resource here! Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

Transcript

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0:00.0	My suggestion to you is to use popups on your website to get new subscribers on your email list.
0:08.2	I know what you're thinking already. Popups are annoying, Amy.
0:12.5	And yeah, they can be at times. But trust me, when you do them right, they work.
0:19.2	In fact, they work really well when you use them in a way that resonates with your ideal customer.
0:26.0	On average, I see my email list grow by 1,000 subscribers every month just from one pop-up
0:35.0	on one resource page on my website. Not to mention the 2,000 average subscribers who sign up
0:42.4	through a pop-up to grab our podcast lead magnets.
0:49.7	I'm Amy Porterfield. X Corporate Girl turned CEO of a multi-million dollar business.
0:55.0	But it wasn't all that long ago that I lacked the confidence, money, and time to focus on growing
1:00.4	my small but mighty business. Fast forward past many failed attempts in lessons learned,
1:05.7	and you'll see the business I have today. When that changes lives and gives me more freedom
1:11.1	than I ever thought possible. When that used to only exist as a daydream.
1:16.0	I created the online marketing-made easy podcast to give you simple, actionable,
1:20.4	step-by-step strategies to help you do the same.
1:23.8	If you're an ambitious entrepreneur or one of the making who's looking to create a business
1:28.6	that makes an impact and helps you create a life you love, you're in the right place. Let's get started.
1:37.2	Okay, before we get going, a quick word from our sponsor.
1:41.6	Now, if you know me, then you know that if it can be automated in my business,
1:46.9	it will be automated in my business. And this is the same advice I have for you.
1:52.2	That's why I use Acuity Scheduling for managing any appointments with my podcast interviews.
1:58.6	If you've ever booked anything, then you know how challenging it can be to go back and forth.
2:03.3	Trying to find that one perfect time that fits your schedule with your guest schedule.
	...

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