#308: Combining technology and design psychology to drive business success with Thomas Watkins, 3Leaf
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
The Agile Brand
4.9 • 113 Ratings
🗓️ 27 December 2022
⏱️ 24 minutes
🧾️ Download transcript
Summary
Today we’re going to talk about combining technology and design psychology to drive business success.
To help me discuss this topic, I’d like to welcome Thomas Watkins, Principal and Founder of 3Leaf, a design collective using applied psychology and data to enhance the design of products.
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Transcript
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| 0:00.0 | Welcome to season four of the Agile Brand with Greg Kielstrom, where we discuss business |
| 0:05.6 | agility through customer experience, employee experience, and digital transformation. |
| 0:10.4 | I'm your host, Greg Kielstrom. |
| 0:12.6 | The Agile World podcast is brought to you by TechSystems, an industry leader in full stack |
| 0:17.0 | technology services, talent services, and real world application. |
| 0:21.2 | For more information, go to techsystems.com. |
| 0:24.1 | To read more about the topics discussed on this show, you can go to my website at GregKielstrom.com |
| 0:29.5 | and read my latest articles or get a copy of my latest book, Meaningful Measurement of |
| 0:34.0 | the Customer Experience, now available on Amazon and other retailers. |
| 0:40.1 | My name is Greg Kielstrom, and I'm the host of the Agile Brand podcast. |
| 0:43.4 | Today, we're going to talk about combining technology and design psychology to drive |
| 0:48.0 | business success. |
| 0:49.6 | To help me discuss this topic, I'd like to welcome Thomas Watkins, principal and founder |
| 0:54.0 | of Three Leif, a design collective using applied psychology and data to enhance the design |
| 0:59.4 | of products. |
| 1:00.4 | Thomas, welcome to the show. |
| 1:02.6 | Thank you. |
| 1:03.6 | Thank you for having me. |
| 1:04.6 | Yeah, looking forward to talking about this subject with you, but first, why don't we |
| 1:07.7 | start by giving a little background on yourself as well as what you're currently doing |
| 1:11.8 | at Three Leif? |
| 1:12.8 | Yeah, sure. |
... |
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