It is the most wonderful time of the year.

This week I would consider again one of the most wonderful times of the year for your Amazon business.

Now Black Friday, Prime Day, big sales events, those are awesome.

Don't get me wrong, those are amazing. But again, like, those are just a couple days.

But why December truly is the most wonderful time of the year for your Amazon business?

What's up, guys? You're listening to another episode of Selling on Amazon with Andy Isam.

It is the most wonderful time of the year.

Guys, this is one of the funnest weeks of the entire year.

I remember as a kid being so anxious during this week leading up to Christmas that I legitimately could not even sleep at night.

Like I remember as a kid, I always shared a room growing up. I either shared with my older

brother or younger brother. Kind of depended on, you know, where we kind of fell in the school year.

But because I was the middle child, I was always sharing a room.

And I remember me and my brothers, whichever one it was at the time, we were always just laying there at night just staring at the ceiling.

And we would even talk and be like, oh my gosh, it's going to take so long for Christmas to come.

Because we were just so excited. Shout out to my parents. They made

Christmas so exciting for us. The way that my house was kind of shaped, or still is shaped,

my parents still live there is, we have an upstairs, right? And all the bedrooms are upstairs.

Kids bedrooms, my parents' bedroom. And then there's stairs that go down. But the stairs go down

to the entry of my house. And the living room is around the corner. So you can't see the living

room from upstairs. And the way that Santa worked at my house was he would just set out all the

presents. So wrapped presents under the tree were from mom and dad or, you know, aunts, uncles, cousins, grandma, whoever.

But all the toys and stuff just sitting out, it was unwrapped.

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