4.9 • 866 Ratings
🗓️ 22 April 2021
⏱️ 51 minutes
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0:00.0 | What is an influencer? Because Instagram is full of accounts that have a lot of followers and maybe even get a lot of engagement. |
0:10.2 | But to me, you're not an influencer until you can actually influence somebody to buy something. |
0:15.9 | Nobody needs to be influenced to buy Pappy, to buy Weller, to buy a tailor. |
0:29.8 | This is episode 302 of Bourbon Pursuit, the podcast featuring news, reviews, and |
0:35.4 | interviews with people making the bourbon |
0:37.6 | whiskey industry happen. |
0:39.3 | I'm one of your host, Kenny Coleman, and before we start today's episode on Instagram, |
0:43.8 | influencers, and bourbon, here's your weekly bourbon news update. |
0:47.9 | Well, speaking of Instagram, Dixon Dedman of Kentucky Al announced on his Instagram account |
0:52.8 | that batch 10 of Kentucky al-Burban |
0:55.0 | and batch four of Kentucky Al Rye will be the last batches that bear his name and signature |
1:01.2 | in the label as he is moving away from the brand and from Stoli. In his Instagram video, |
1:06.5 | he mentioned that he's not stepping away from the industry entirely as there's a few more |
1:10.6 | projects that he has in the works. Well industry entirely, as there's a few more projects |
1:11.0 | that he has in the works. Well, best of luck to you, Dixon. Now, moving on to Bourbon Release News. |
1:17.2 | Bullet Whiskey has announced a new eco-friendly cocktail kit in celebration of Earth Month and Earth Day |
1:22.9 | 2021, with plans to donate 22% of the kit sales during the month of April to American |
1:29.0 | Forests, the oldest national nonprofit conservation organization in the United States. |
1:35.0 | Made with sustainably sourced ingredients and package with compostable materials, the kit is available |
1:40.2 | both classic and mini sizes. |
1:42.6 | It contains everything whiskey lovers need to craft an eco-friendly |
1:45.8 | sip of paradise cocktail at home, including bullet bourbon, a pineapple cordial and citrus stock |
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